"floating" App Store Keywords Research Case | ASOTools
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"floating" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “floating” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “escalator”, “coloring-book”, “denver post”, “lovely”, “my location”, “firestone”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “floating” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword floating from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
floating sandbox 24 14 250+ 158
youtube floating 18 30 250+ 119
floating drawer 14 21 249 170
floating tube 14 8 249 91
floating apps 11 7 250+ 76

The search volume of the core keyword floating in Google App Store reached 46, its difficulty level reached 58, and the number of apps related to it reached 250+, among them, there are 60 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Floating Apps Free (multitasking) multytask 39 35
2
Floating Tube floating tube player (free music for youtube) ≤5 14
3
Overlays - Floating Apps Launcher overlays 27 15
4
Float Tube-Few Ads, Floating Player, Tube Floating floated 46 7
5
Floating Apps (multitasking) multi-task 39 12
6
Floating Button (Assistive Touch) acesso rápido ≤5 30
7
Floating Tunes-Free Music Video Player musicvideoplayer ≤5 28
8
Floating Notes recado na tela ≤5 19
9
Floating ToolBox mi video tool box ≤5 14
10
Floating Stickies stickies 26 17

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
yutupgo 100 47 249 199
youutubee 100 36 249 184
yêu tube 100 34 249 143
you bute 100 21 249 122
you tuoby 100 30 250+ 186

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
YouTube youtubetm 100 70
2
YouTube Music - Stream Songs & Music Videos u tiube 100 30
3
YouTube Kids youtoubu 100 30
4
Video Player & Downloader for Android yootubego 78 30
5
BaroTube, Floating Video Player baro 23 31
6
Video Tube & Play Tube video one tube 6 4
7
KidsTube یوتوبی منداڵان ≤5 13
8
Video Player этуп гоу ≤5 12
9
Go Lite youtube go lite 2020 ≤5 18
10
YouTube for Android TV youtube goooo 58 27

These five keywords: “yutupgo”, “youutubee”, “yêu tube”, “you bute”, “you tuoby”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “YouTube”, “YouTube Music - Stream Songs & Music Videos”, “YouTube Kids”, “Video Player & Downloader for Android”, “BaroTube, Floating Video Player”, “Video Tube & Play Tube”, “KidsTube”, “Video Player”, “Go Lite”, “YouTube for Android TV”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “floating”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “floating