"flat" App Store Keywords Research Case | ASOTools
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"flat" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “flat” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “flan”, “imaginer”, “electrolux”, “médico”, “surah mulk”, “autocad”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “flat” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword flat from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
flaticon 56 6 250+ 97
human fall flat 50 30 248 148
human: fall flat 50 25 249 151
flatline 43 51 250+ 235
flattered 43 49 250+ 234

The search volume of the core keyword flat in Google App Store reached 40, its difficulty level reached 60, and the number of apps related to it reached 249, among them, there are 55 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Flat flat do ≤5 9
2
Human: Fall Flat human fall flat 50 30
3
People Fall Flat On Human والناس 36 36
4
Flat Zombies: Defense & Cleanup flats 38 18
5
Tips : Human fall Flat Game free hints for human fall flat game 2k20 ≤5 15
6
Flat Pattern Bend weld bend ≤5 8
7
Flat Army: 2D Shooter army4 ≤5 30
8
Tips Human Fall Flat Game Levels 2020 human phosphate ≤5 19
9
vFlat - Your mobile book scanner b flat 24 29
10
Human Fall Neighbor Flat Mod black flats 24 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
deliver 58 80 250+ 138
totale 58 46 250+ 227
rightmove 58 36 250+ 172
delivered 58 27 250+ 149
rented housing 58 11 250+ 84

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
DoorDash - Food Delivery door dash 73 32
2
Totally Reliable Delivery Service delivered 58 27
3
Postmates - Local Restaurant Delivery & Takeout postmates 60 37
4
goPuff: Drink & Food Delivery gopuff 47 33
5
delivery.com: Food, Alcohol, Laundry & Grocery delibery 26 15
6
Favor - Anything Delivered. Food, Alcohol + More food deliveries near me 56 30
7
Grubhub: Local Food Delivery & Restaurant Takeout grubhub 67 35
8
Instacart: Shop groceries & get same-day delivery cart 65 65
9
Uber Eats: Order Food Delivery uber eats 74 30
10
Shipt: Same Day Delivery shipt 50 37

These five keywords: “deliver”, “totale”, “rightmove”, “delivered”, “rented housing”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “DoorDash - Food Delivery”, “Totally Reliable Delivery Service”, “Postmates - Local Restaurant Delivery & Takeout”, “goPuff: Drink & Food Delivery”, “delivery.com: Food, Alcohol, Laundry & Grocery”, “Favor - Anything Delivered. Food, Alcohol + More”, “Grubhub: Local Food Delivery & Restaurant Takeout”, “Instacart: Shop groceries & get same-day delivery”, “Uber Eats: Order Food Delivery”, “Shipt: Same Day Delivery”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “flat”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “flat