"flappy birds" App Store Keywords Research Case | ASOTools
1.Preparing Research App Store Keywords
When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “flappy birds” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “vice-versa”, “mods for pe minecraft”, “le mans”, “homeopathic”, “sph”, “danna paola”.
If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance:
Question Keywords |
User Keywords |
The action Keywords |
Function Keywords |
The location Keywords |
Question keywords describe why users search for applications. | User Keywords represent the role your target audience plays when using the application. | The action keyword specifies how to handle your application and use it. |
Function keywords are basic functions of an application. | The location keyword describes where people use your application. |
Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.
2.Research Keyword “flappy birds” with Google Play Data
Extended Long tail words
Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword flappy birds from the ASOTools, as follows:
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
the flappy birds | 33 | 4 | 250+ | 32 |
3d flappy tappy birds | ≤5 | 16 | 250+ | 131 |
flappy birds 3d | ≤5 | 11 | 250+ | 101 |
flappy birds racing mania | ≤5 | 9 | 249 | 94 |
flappy bird angry birds two dots twodots avoid the | ≤5 | 25 | 249 | 235 |
The search volume of the core keyword flappy birds in Google App Store reached 35, its difficulty level reached 4, and the number of apps related to it reached 250+, among them, there are 37 apps with more than 1,000 comments, and the top 10 apps are selected. They are:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 | Fabby Bird | flappy bird | 53 | 10 | |
2 |
|
Flappy Crush | flappy | 25 | 51 |
3 |
|
Strange Bird - The Flapp Game | flappy bird games | 7 | 6 |
4 |
|
Sloppy Bird | bird jump hnp | ≤5 | 31 |
5 |
|
Flappy Tap | spot flappy | ≤5 | 23 |
6 |
|
Flipper Bird | flippy birds | 48 | 8 |
7 |
|
Flappy Crow | flapy goku | ≤5 | 18 |
8 |
|
Flying Bird - Flapper Birdie Game | flying bird | 25 | 21 |
9 |
|
Flapping Online | flapping | 21 | 35 |
10 |
|
Fappy Bird | fappy | 41 | 48 |
The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.
ASOTools Suggested Keyword
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
pokey mann | 68 | 61 | 250+ | 237 |
jumb | 66 | 30 | 249 | 140 |
dunel | 63 | 58 | 250+ | 241 |
bird | 60 | 77 | 250+ | 86 |
angry birds | 59 | 32 | 250+ | 141 |
In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.
Top 10 apps related to the App Store keywords:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 |
|
Ball Hook | hooked ball | ≤5 | 30 |
2 |
|
Stack Jump | herschel walker | 41 | 50 |
3 |
|
Stickman Hook | exstention | 53 | 58 |
4 |
|
Dune! | dunel | 63 | 58 |
5 |
|
PAC-MAN | pack man | 66 | 45 |
6 |
|
Big Big Baller | big freedia | 31 | 50 |
7 |
|
Sausage Flip | ruth chris | 48 | 58 |
8 |
|
Voodoo - Cube Surfer | voodoo | 48 | 43 |
9 |
|
Pokey Jump | pokey jump | ≤5 | 23 |
10 |
|
Kick the Buddy | ted bundy | 58 | 56 |
These five keywords: “pokey mann”, “jumb”, “dunel”, “bird”, “angry birds”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Ball Hook”, “Stack Jump”, “Stickman Hook”, “Dune!”, “PAC-MAN”, “Big Big Baller”, “Sausage Flip”, “Voodoo - Cube Surfer”, “Pokey Jump”, “Kick the Buddy”, look at their optimized core words.
3.Conclusion
Now, do you know how to find the best keywords? The above is a case of my research keyword “flappy birds”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.
There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools: