"fire works" App Store Keywords Research Case | ASOTools
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"fire works" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “fire works” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “retails”, “frigo”, “ayo”, “socorro”, “randomizer”, “hungry games”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “fire works” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword fire works from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
real fire works ≤5 30 250+ 53
4 of july fire works ≤5 15 250+ 134
hanabi fire works ≤5 13 249 129
arcade fire works ≤5 30 250+ 81
canada day fire works ≤5 30 248 226

The search volume of the core keyword fire works in Google App Store reached 48, its difficulty level reached 3, and the number of apps related to it reached 250+, among them, there are 47 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Fireworks Arcade firewor 48 65
2
Fireworks Studio ilovefireworks ≤5 30
3
Real Fireworks real fire works ≤5 30
4
Frankie's Baby Fireworks! frankies ≤5 12
5
2020 Best Fireworks Touch Free fireworks touch free ≤5 30
6
Fireworks shoot firefly ≤5 30
7
Simulator Of Pyrotechnics 4 discolored 14 31
8
Fireworks – simulator barulho de rojao ≤5 30
9
Fireworks Creator fireworks creator 3d ≤5 21
10
Firework Show firework launcher ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
tnt 62 51 250+ 78
fire 61 72 250+ 96
fires 61 20 250+ 163
firepot 51 56 250+ 242
abc coloring 51 10 250+ 65

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Watch TNT t.n.t 60 11
2
TNT - Tracking tnt tracking 53 30
3
TNT Mod tienti modu 6 23
4
TNT Mod tnt mod 6 13
5
TNT Fireworks tnt fireworks 14 23
6
TNT + Addon MCPE veraster x94 ≤5 26
7
???? TNT MOD NEW tnt for minecraft 33 9
8
TNT Master tnt master ≤5 19
9
Ultimate TNT Mod tnt for minecraft pc ≤5 6
10
TNT France Direct - Guide Programme TV tnt en direct 29 10

These five keywords: “tnt”, “fire”, “fires”, “firepot”, “abc coloring”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Watch TNT”, “TNT - Tracking”, “TNT Mod”, “TNT Mod”, “TNT Fireworks”, “TNT + Addon MCPE”, “???? TNT MOD NEW”, “TNT Master”, “Ultimate TNT Mod”, “TNT France Direct - Guide Programme TV”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “fire works”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “fire works