"find" App Store Keywords Research Case | ASOTools
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"find" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “find” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “gateway bible”, “español-ingles”, “jcpenney”, “google hangouts”, “mp3juices”, “ceek”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “find” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword find from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
thetimesofindia 73 28 250+ 139
findmydevice 65 19 250+ 125
find my friends 63 38 250+ 181
find my iphone 62 21 250+ 140
wordsfinder 61 58 249 237

The search volume of the core keyword find in Google App Store reached 50, its difficulty level reached 78, and the number of apps related to it reached 250+, among them, there are 149 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Google Find My Device findmydevice 65 19
2
Find Objects Hidden Object i spy 35 16
3
Find The Difference - Spot It Game ifnd 50 18
4
Find Out - Find Something & Hidden Objects find out 32 37
5
Hidden Objects Living Room – Find Object in Rooms some things new 26 31
6
Find Objects objects 41 44
7
Find the difference 750 + levels diffrence 51 12
8
Find It - Find Out Hidden Object Games find it 35 29
9
Find my phone fine iphone 23 16
10
Find the Difference 1000+ levels, Spot Differences find differences games 18 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
tviterr 93 30 250+ 220
g 83 83 250+ 51
espoty fay 82 60 249 230
spotify 82 46 250+ 91
espotifiy 82 41 250+ 196

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Twister - A Tweet Generator that can be my next tweet ≤5 19
2
Download Twitter Videos (Super Fast) photoaround 10 27
3
Twitch: Livestream Multiplayer Games & Esports twithr 93 30
4
Periscope - Live Video peresicope 53 30
5
Bleacher Report: sports news, scores, & highlights bleacher report 52 54
6
LINE Lite: Free Calls & Messages line lite 23 22
7
TweetCaster for Twitter tweetdeck 43 29
8
Owly for Twitter owly 14 22
9
Reddit reddit 77 59
10
Talon for Twitter twitet app 33 30

These five keywords: “tviterr”, “g”, “espoty fay”, “spotify”, “espotifiy”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Twister - A Tweet Generator”, “Download Twitter Videos (Super Fast)”, “Twitch: Livestream Multiplayer Games & Esports”, “Periscope - Live Video”, “Bleacher Report: sports news, scores, & highlights”, “LINE Lite: Free Calls & Messages”, “TweetCaster for Twitter”, “Owly for Twitter”, “Reddit”, “Talon for Twitter”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “find”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “find