"federal" App Store Keywords Research Case | ASOTools
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"federal" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “federal” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “caloge”, “tapioca”, “d.j”, “saman”, “rule”, “manage tasks”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “federal” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword federal from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
receita federal 63 45 250+ 195
navy federal 60 48 248 212
navyfederal 60 43 250+ 218
comisin federal de electricidad 58 55 249 232
comisión federal de electricidad 58 39 249 183

The search volume of the core keyword federal in Google App Store reached 43, its difficulty level reached 56, and the number of apps related to it reached 250+, among them, there are 27 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Federal Bank - FedMobile federal bank 34 11
2
Navy Federal Credit Union navy federal 60 48
3
Federal Bank - FedBook Selfie fedbak 53 42
4
Fednet fednet 30 38
5
Federal News Network federal news radio ≤5 17
6
Keesler Federal Mobile Banking keesler federal credit union 29 43
7
Call Federal Mobile Banking call federal mobile banking ≤5 12
8
TC Federal Bank winchester federal bank ≤5 2
9
US Constitution & Federal Laws federal courts 23 14
10
Federal Bank - Federal Store federal bank lotza mobile app ≤5 19

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
auxílio emergencial 72 54 249 206
auxilio emergencial 72 46 249 191
auxílio emergêncial 72 42 248 174
ausilio emergencial 72 40 250+ 176
ole navy 72 36 250+ 186

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Consulta Auxilio Emergencial auxilio emergencial 72 46
2
Ajuda Auxilio Emergencial - Calendário e Dúvidas ausilio emergencial 72 40
3
Auxílio Emergencial Calendário 5 Parcelas GUIA auxilio emergencial caixa economica 6 31
4
Notícias - Auxílio Emergencial gerencial ≤5 30
5
Bolsa beneficio auxilio familia Consulta beneficio 41 32
6
Calendário | Auxílio Emergencial data da terceira parcela do auxílio emergencial 26 45
7
App do Beneficiário - Bolsa / Auxílio caiu a bolsa pet ≤5 26
8
Auxílio Emergencial / Renda Brasil - Guia Completo renda emergencial ≤5 26
9
Datas Auxílio Emergencial caixa tem auxílio inicial ≤5 22
10
Auxílio Beneficio Emergencial Guia Consulta beneficio emergencial bem 14 35

These five keywords: “auxílio emergencial”, “auxilio emergencial”, “auxílio emergêncial”, “ausilio emergencial”, “ole navy”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Consulta Auxilio Emergencial”, “Ajuda Auxilio Emergencial - Calendário e Dúvidas”, “Auxílio Emergencial Calendário 5 Parcelas GUIA”, “Notícias - Auxílio Emergencial”, “Bolsa beneficio auxilio familia Consulta”, “Calendário | Auxílio Emergencial”, “App do Beneficiário - Bolsa / Auxílio”, “Auxílio Emergencial / Renda Brasil - Guia Completo”, “Datas Auxílio Emergencial”, “Auxílio Beneficio Emergencial Guia Consulta”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “federal”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “federal