"fast car" App Store Keywords Research Case | ASOTools
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"fast car" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “fast car” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “white wallpapers”, “кинопоиск”, “rolls royce”, “bankia”, “grocery store”, “zamurai”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “fast car” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword fast car from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
fast cars 34 20 250+ 193
fast car games 11 15 250+ 184
fast car lanes 8 19 250+ 168
3d fast street car racing ≤5 11 250+ 154
fast car racing 3d games ≤5 10 250+ 166

The search volume of the core keyword fast car in Google App Store reached 32, its difficulty level reached 29, and the number of apps related to it reached 250+, among them, there are 189 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
REAL Fast Car Racing: Race Cars in Street Traffic gracing 30 50
2
Fast Police Car Driving 3D plose 16 32
3
Extreme Speed Car Simulator 2020 (Beta) fast cars 34 20
4
Furious Car Driving 2020 fast and furios 60 14
5
Extreme Fast Car Racer extreme fast car racer ≤5 9
6
Extreme Car Driving Simulator car 68 100
7
Super Fast Car Racing 2020 faster car racing ≤5 9
8
Highway Car Racing 2020: Traffic Fast Car Racer al3ab sayarat 6 21
9
American Fast Police Car Driving: Offline Games policy games 23 19
10
Car Driving Simulator 2020 Ultimate Drift araba oyunlarından 19 14

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
gaz station 83 12 250+ 113
epix games 77 41 250+ 205
epic gamrs 77 34 250+ 187
epic gamss 77 30 250+ 172
epic gmes 77 29 249 169

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Gas Station Car Driving Simulator Car Parking Game petrol bunk 31 6
2
Gaz Station заправки метан 7 19
3
Gas Station: Car Parking Sim gas station 63 26
4
Gas Station & Fuel Finder nearest gas station 48 15
5
Gas Station 2: Highway Service på veien 9 27
6
Gas Station Parking Simulator gas station parking simulator ≤5 30
7
Gas Guru: Cheap gas prices ricker's 12 38
8
BPme: Pay for Gas, Get Fuel Rewards bp 51 36
9
New Gas Station Car Driving Sim: Car Parking Games isi minyak kereta ≤5 8
10
Gas Station: Car Driving Games pumping station 11 27

These five keywords: “gaz station”, “epix games”, “epic gamrs”, “epic gamss”, “epic gmes”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Gas Station Car Driving Simulator Car Parking Game”, “Gaz Station”, “Gas Station: Car Parking Sim”, “Gas Station & Fuel Finder”, “Gas Station 2: Highway Service”, “Gas Station Parking Simulator”, “Gas Guru: Cheap gas prices”, “BPme: Pay for Gas, Get Fuel Rewards”, “New Gas Station Car Driving Sim: Car Parking Games”, “Gas Station: Car Driving Games”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “fast car”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “fast car