"farmers markets" App Store Keywords Research Case | ASOTools
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"farmers markets" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “farmers markets” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “land rover”, “zee news hindi”, “weather new york”, “centurylink”, “tvbox”, “banks online”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “farmers markets” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword farmers markets from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
local farmers markets 9 9 247 88
farmers markets australia ≤5 30 250+ 164
american farmers markets ≤5 30 247 81
baltimore farmers markets - organic and fresh food ≤5 30 247 80
datax farmers markets ≤5 30 246 179

The search volume of the core keyword farmers markets in Google App Store reached 51, its difficulty level reached 12, and the number of apps related to it reached 249, among them, there are 82 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
U.S. Farmers Markets farmer's markets 51 8
2
Markt: Explore Farmers Markets markt: explore farmers markets ≤5 30
3
Farmers Markets Australia farmers markets australia ≤5 30
4
Farmers Market AR farmers market app ≤5 30
5
AB Approved Farmers’ Market alberta approved farmers market ≤5 30
6
Farmers Market farmer's markets 51 8
7
Market Wagon - Online Farmers Market market wagon 10 20
8
Farmers Market organic farmers market ≤5 7
9
Farmers e market e-market 26 33
10
Bentonville Farmers Market bentonville farmers market ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
liedel 80 45 249 200
uber eats 74 30 248 150
alfi 73 54 249 215
aldies 73 45 250+ 231
door dash 73 32 250+ 169

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
LidLand lidl srbija 21 31
2
Promotions Catalogue promotions 41 25
3
Lidl Aktulle Prospekte lidl filiale 18 36
4
PLU Tester: Memorize PLUs and article numbers nummern lernen ≤5 6
5
Deutschland Supermärkte Schopps notebooksbilliger.de ≤5 30
6
Rabato rabato mobile app ≤5 30
7
Fizzo F lite - Online Shopping App fizzo app ≤5 26
8
Carrefour Martinique microondas carrefour 26 44
9
Tribeware loop mobile lidl ≤5 24
10
Winn-Dixie wynn dixie 50 51

These five keywords: “liedel”, “uber eats”, “alfi”, “aldies”, “door dash”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “LidLand”, “Promotions Catalogue”, “Lidl Aktulle Prospekte”, “PLU Tester: Memorize PLUs and article numbers”, “Deutschland Supermärkte Schopps”, “Rabato”, “Fizzo F lite - Online Shopping App”, “Carrefour Martinique”, “Tribeware”, “Winn-Dixie”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “farmers markets”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “farmers markets