"exige" App Store Keywords Research Case | ASOTools
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"exige" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “exige” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “anna”, “call ofduty”, “adore”, “adode”, “card games solitaire”, “olvides”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “exige” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword exige from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
exigent 34 44 250+ 222
exigente 26 44 247 237
exiger 12 38 250+ 238
amor exigente 9 37 250+ 246
juegos exigentes sin internet ≤5 29 250+ 246

The search volume of the core keyword exige in Google App Store reached 34, its difficulty level reached 17, and the number of apps related to it reached 250+, among them, there are 165 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
7 Minute Abs Workout - Home Workout for Men verges 16 23
2
Fans Themes Of Lotus Exige lotus 43 61
3
Workout for Men at Home, Weight Loss App for Men morning exercise for fitness for men ≤5 30
4
Pro Home Workouts – No Equipment - Workout at home swopli ≤5 30
5
Titan - Muscle Booster, Home Workout, Six Pack Abs титан 31 6
6
Arm Workouts - Strong Biceps at Home boardy barn ≤5 30
7
Men Workout at Home - Six Packs in 30 Days having fun while building the body you want ≤5 30
8
Lose Belly Fat for Men - Lose Weight Home Workouts excessively 38 43
9
Weight Loss Workout for Men - Lose Weight Exercise weightless services ≤5 15
10
7M Ab Workout ???? 7 Minute Abs & Core Workouts ???????? really simple ab ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
nordstrum 68 43 250+ 213
nordstorm rack 66 54 250+ 230
norstrom rack 66 46 250+ 212
fitbit 65 33 249 161
nordstrom rack 64 41 250+ 212

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Nordstrom: Shopping, Clothing, Shoes & Handbags nordstrom 63 39
2
Nordstrom Rack nordstorm rack 66 54
3
Macy's macya 73 49
4
HauteLook hautelook 35 37
5
Saks Fifth Avenue saks fifth avenue 50 37
6
Gilt - Coveted Designer Brands gilt 38 36
7
JCPenney – Shopping & Deals jcpenny 57 46
8
Buckle buckles 48 42
9
Louis Vuitton louis vuitton 61 32
10
GUCCI gucci 60 31

These five keywords: “nordstrum”, “nordstorm rack”, “norstrom rack”, “fitbit”, “nordstrom rack”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Nordstrom: Shopping, Clothing, Shoes & Handbags”, “Nordstrom Rack”, “Macy's”, “HauteLook”, “Saks Fifth Avenue”, “Gilt - Coveted Designer Brands”, “JCPenney – Shopping & Deals”, “Buckle”, “Louis Vuitton”, “GUCCI”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “exige”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “exige