"evils" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “evils” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “noticias google”, “cameras”, “accountability”, “instagram highlight cover”, “ryder”, “anses”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “evils” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword evils from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
resident evils 53 32 250+ 159
daredevils 50 36 250+ 185
devils 35 11 250+ 59
red devils 31 22 250+ 141
delhi daredevils 31 19 250+ 110

The search volume of the core keyword evils in Google App Store reached 43, its difficulty level reached 11, and the number of apps related to it reached 250+, among them, there are 85 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Evil Nun 2 : Stealth Scary Escape Game Adventure evil dead 2 31 16
2
Evil Lands: Online Action RPG openworld games 23 41
3
Evil Nun : Scary Horror Game Adventure olivia munn 50 58
4
Evil Apples: You Against Humanity apples 56 19
5
Idle Evil Clicker torture 35 27
6
Candyman grandpa horror:scary evil sponge neighbor candy-man 31 15
7
Evil Hunter Tycoon - Nonstop Fighting & Building evil genius dota 2 7 35
8
Residence of Living Dead Evils-Horror Game dead residence ≤5 21
9
Evil Horror Clown - Scary House Escape Mystery 3 idiots 46 37
10
Evil Nuns Vs Evils: Scary Horror Game Adventure unleashed 30 39

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
euphoric 68 47 250+ 196
valarant 68 41 250+ 207
games of thorns 65 32 249 162
momonster 63 61 250+ 248
it 61 77 250+ 194

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
EUPHORIA - Photo Editor Pic Collage Maker euphoric editor ≤5 30
2
Uforia uphoria 68 24
3
Psychedelic camera drain gang 31 30
4
Death Park : Scary Clown Survival Horror Game it 61 77
5
euphoria radio euphoria radio ≤5 6
6
Antarctica 88: Scary Action Survival Horror Game antarctic 51 50
7
Euphoria euphoria telecom ≤5 30
8
Euphoria - Create and Share Clips euphoria 55 46
9
Euphoria™ Softphone & TMS euphoria telecom ≤5 30
10
Death Park 2: Scary Clown Survival Horror Game game.itthemovie.com (online) ≤5 20

These five keywords: “euphoric”, “valarant”, “games of thorns”, “momonster”, “it”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “EUPHORIA - Photo Editor Pic Collage Maker”, “Uforia”, “Psychedelic camera”, “Death Park : Scary Clown Survival Horror Game”, “euphoria radio”, “Antarctica 88: Scary Action Survival Horror Game”, “Euphoria”, “Euphoria - Create and Share Clips”, “Euphoria™ Softphone & TMS”, “Death Park 2: Scary Clown Survival Horror Game”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “evils”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “evils