"end of the world" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “end of the world” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “twitch.tv”, “reba”, “marsupilami”, “أذكار”, “skypr”, “styles”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “end of the world” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword end of the world from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
the end of the world 28 41 249 233
end of the world sounds ≤5 12 250+ 131
the end of the world by sean wenham ≤5 27 250+ 238
2012 end of the world games ≤5 24 250+ 235
the end of the world sad game ≤5 20 250+ 210

The search volume of the core keyword end of the world in Google App Store reached 34, its difficulty level reached 45, and the number of apps related to it reached 249, among them, there are 227 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Outbreak Infection: End of the world world the end 34 40
2
Solar Smash planeets 55 38
3
City Smash twin towers 43 20
4
Armageddon: The End of the World? the end of the world book ≤5 30
5
Plague Inc. pademic 51 35
6
TerraGenesis - Space Settlers terraforms 41 30
7
Can You Escape - Armageddon hipotermia 39 52
8
WorldBox - Sandbox God Simulator god 51 69
9
Rapture - World Conquest world ending 41 47
10
Last Day on Earth: Survival last day on earth 42 35

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
eather 100 96 250+ 216
goigle 100 53 246 209
hoogle 100 51 248 202
coogl 100 50 247 197
googoe 100 50 246 197

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Google Earth google warth 75 29
2
Weather by WeatherBug: Live Radar Map & Forecast wearthe 100 31
3
AccuWeather: Live weather radar & local forecast weatheroo 100 73
4
WEATHER NOW mateo 36 35
5
WEATHER NOW PREMIUM forecast, rain radar & widgets weather now forecast u0026 widget ≤5 11
6
3D EARTH - accurate weather forecast & rain radar living earth 19 7
7
Earth & Moon in HD Gyro 3D Parallax Live Wallpaper movement of the earth 18 16
8
Weather weathered 100 28
9
Earth 3D globe terrestre 29 10
10
3D Sense Clock & Weather lucid weather clock ≤5 30

These five keywords: “eather”, “goigle”, “hoogle”, “coogl”, “googoe”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Google Earth”, “Weather by WeatherBug: Live Radar Map & Forecast”, “AccuWeather: Live weather radar & local forecast”, “WEATHER NOW”, “WEATHER NOW PREMIUM forecast, rain radar & widgets”, “3D EARTH - accurate weather forecast & rain radar”, “Earth & Moon in HD Gyro 3D Parallax Live Wallpaper”, “Weather”, “Earth 3D”, “3D Sense Clock & Weather”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “end of the world”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “end of the world