"enchanted" App Store Keywords Research Case | ASOTools
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"enchanted" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “enchanted” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “emoji key”, “teamwork”, “zoom meeting”, “temo”, “redball”, “cambodian”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “enchanted” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword enchanted from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
ella enchanted 38 30 249 164
the enchanted 13 12 250+ 160
enchanted gardens 12 25 250+ 204
disney enchanted 10 15 249 145
the enchanted world ≤5 12 250+ 182

The search volume of the core keyword enchanted in Google App Store reached 34, its difficulty level reached 24, and the number of apps related to it reached 250+, among them, there are 152 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
The Enchanted Kingdom Free ella enchanted 38 30
2
The Enchanted Worlds LITE start the enchanted worlds ≤5 30
3
Hidden Object Enchanted Castle – Hidden Games mê hoặc 7 35
4
The Enchanted Worlds the enchanted 13 12
5
Hidden Object Adventure: Enchanted Spring Scenes enchanted gardens 12 25
6
Hidden Objects Enchanted Kingdom 2 (Free to Play) hidden objects enchanted kingdom 2 ≤5 17
7
Hidden Objects: Mystery of the Enchanted Forest hidden objects mystery of the enchanted forest ≤5 30
8
Enchanted Castle Hidden Object Adventure Game enchanted way ≤5 18
9
Hidden Object Enchanted Kingdom wimmelbildspiele kostenlos in deutsch vollversion ohne zeit deutsch ≤5 3
10
Hidden Objects - Enchanted Kingdom: Elders kingdom 1 ≤5 15

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
hartu potter 75 22 249 138
herey poter 75 21 249 134
harry porrer 75 19 249 123
harry potters 75 19 247 125
disney 70 44 249 108

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Harry Potter: Hogwarts Mystery herey poter 75 21
2
Harry Potter: Puzzles & Spells - Matching Games harry potters 75 19
3
Harry Potter: Wizards Unite wizerd 45 24
4
Wizarding World wizarding world 56 28
5
Sorting Hat sorting hat 27 25
6
9 3/4 Amino for Harry Potter Lovers harry potter amino español ≤5 18
7
Would you rather? Harry Potter harry potter würdest du lieber deutsch ≤5 18
8
Harry Potter Wizard Quiz: U8Q harry potter quizzes 43 17
9
Harry : The Wizard Quiz Game wizard challenge trivia quiz game for harry potter ≤5 30
10
Patronus Go - Harry Potter Quiz patronus 36 39

These five keywords: “hartu potter”, “herey poter”, “harry porrer”, “harry potters”, “disney”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Harry Potter: Hogwarts Mystery”, “Harry Potter: Puzzles & Spells - Matching Games”, “Harry Potter: Wizards Unite”, “Wizarding World”, “Sorting Hat”, “9 3/4 Amino for Harry Potter Lovers”, “Would you rather? Harry Potter”, “Harry Potter Wizard Quiz: U8Q”, “Harry : The Wizard Quiz Game”, “Patronus Go - Harry Potter Quiz”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “enchanted”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “enchanted