"dying light" App Store Keywords Research Case | ASOTools
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"dying light" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “dying light” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “live walpaper”, “wifipassword”, “keyboard arabic”, “biblegateway”, “clairvoyance”, “granular”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “dying light” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword dying light from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
dying light 2 45 38 250+ 208
dying light the following 24 39 250+ 228
dockets dying light 12 33 250+ 230
dying light companion 11 30 250+ 223
cheats for dying light ≤5 33 249 246

The search volume of the core keyword dying light in Google App Store reached 40, its difficulty level reached 38, and the number of apps related to it reached 250+, among them, there are 210 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Companion for Dying Light dying light 2 45 38
2
Darkest Nightmare - Discord of the Dying Light darkest nightmare ≤5 28
3
Zombie! Dying Island - Survival games like dead island ≤5 30
4
Dead by Daylight Mobile dead by daylight 57 55
5
The Walking Dead: Our World the walkers dead 63 34
6
Dead Zed dead stars 21 30
7
Dark Days: Zombie Survival zurvival games 34 30
8
Last Pirate: Survival Island Adventure survival 50 85
9
Dead Effect bioshock infinite 36 47
10
DEAD TRIGGER 2 - Zombie Survival Shooter FPS dead trigger 2 33 25

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
golgil 100 70 249 246
y tuber 100 30 250+ 173
wtpsap 90 30 250+ 226
roblocxx 88 63 250+ 245
roblaxc 88 62 250+ 244

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Teach Me Anatomy: 3D Human Body & Clinical Quizzes anatomical 24 3
2
Jack’d - Gay Chat & Dating jack 51 67
3
SKOUT - Meet, Chat, Go Live skout 52 37
4
DiskDigger photo recovery distinguish 45 21
5
Akinator arginator 58 61
6
Wonolo wololo 26 39
7
Hangouts hangouts 68 29
8
Flurv - Meet, Chat, Friend flurv 17 21
9
GYM Fighting Games: Bodybuilder Trainer Fight PRO fighting 50 71
10
SuperVPN Free VPN Client vbn 40 40

These five keywords: “golgil”, “y tuber”, “wtpsap”, “roblocxx”, “roblaxc”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Teach Me Anatomy: 3D Human Body & Clinical Quizzes”, “Jack’d - Gay Chat & Dating”, “SKOUT - Meet, Chat, Go Live”, “DiskDigger photo recovery”, “Akinator”, “Wonolo”, “Hangouts”, “Flurv - Meet, Chat, Friend”, “GYM Fighting Games: Bodybuilder Trainer Fight PRO”, “SuperVPN Free VPN Client”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “dying light”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “dying light