"duty" App Store Keywords Research Case | ASOTools
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"duty" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “duty” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “lion”, “g2a”, “glide”, “the guardian”, “lamborghini aventador svj”, “fabulos”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “duty” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword duty from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
call of duty 69 19 249 115
callofduty 63 26 250+ 144
call id duty 63 22 250+ 126
ccall of duty 63 19 250+ 120
call-of-duty 63 17 249 122

The search volume of the core keyword duty in Google App Store reached 35, its difficulty level reached 56, and the number of apps related to it reached 249, among them, there are 69 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Call of Duty®: Mobile call of duty 69 19
2
Call of Free WW Sniper Fire : Duty For War sutil 34 47
3
Call of the army ww2 Sniper: Fire Games war duty jeux de guerre gratuit 9 20
4
Cop Duty Police Car Simulator cop 43 49
5
Call Of Critical Ops: Modern Sniper Duty call of action 21 17
6
Call of Legends War Duty - Free Shooting Games matt douty ≤5 30
7
Gun Strike Call for Duty - Offline Shooting call of duty guns 12 9
8
Call of Warfare: FPS Modern Cold War Ops Duty call warfare 45 30
9
Call of Duty:Black Ops Zombies black ops 39 45
10
Police Cops Duty Action cop duty emulator ≤5 10

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
freeflre 77 23 249 151
fortnaiter 77 30 250+ 245
pung 75 58 250+ 237
pibg 75 58 248 231
pung mobiles 73 55 249 227

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Garena Free Fire-New Beginning free faer 77 50
2
Call of Gun Fire:Free Mobile Duty Gun Games house loot gun game ≤5 9
3
Free survival: fire battlegrounds fortnite pubg 18 13
4
Guide For Free︻╦╤─Fire Unofficial Tips ff bisa mencoba ≤5 18
5
Guide gareha 24 30
6
Guide فري فاير 2019 التحديث الجديد بدون انترنت ≤5 28
7
Mobile Legends: Bang Bang mobiles 72 53
8
Guide For Free-Free Diamonds 2020 New servidor avançado 34 29
9
Guide for free Fire Tips 2021 free fire update 3 june ≤5 18
10
Fire Guide for Free - Diamonds free fire 2020 atualizado original jogo garena ≤5 20

These five keywords: “freeflre”, “fortnaiter”, “pung”, “pibg”, “pung mobiles”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Garena Free Fire-New Beginning”, “Call of Gun Fire:Free Mobile Duty Gun Games”, “Free survival: fire battlegrounds”, “Guide For Free︻╦╤─Fire Unofficial Tips”, “Guide”, “Guide”, “Mobile Legends: Bang Bang”, “Guide For Free-Free Diamonds 2020 New”, “Guide for free Fire Tips 2021”, “Fire Guide for Free - Diamonds”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “duty”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “duty