"durga" App Store Keywords Research Case | ASOTools
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"durga" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “durga” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “emotional”, “bonanza”, “explai”, “qr кода”, “profile pic”, “lyrics training”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “durga” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword durga from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
durga chalisa 41 12 250+ 11
durga maa 41 10 250+ 9
durga kavach 26 4 250+ 21
goddess durga 26 30 250+ 13
durga aarti 23 6 250+ 20

The search volume of the core keyword durga in Google App Store reached 41, its difficulty level reached 59, and the number of apps related to it reached 250+, among them, there are 11 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Durga Devi Mantra devi bhajans and sloka-s ≤5 30
2
Durga Devi All In One durga devi ≤5 30
3
Goddess Durga Live Temple : Navratri Special goddess durga 26 30
4
Navratri Aarti - Durga Maa Stuti, Aarti & Songs turdan durga nadigan oyunlar ≤5 18
5
Durga Chalisa appkruti durga chalisa ≤5 30
6
4D Maa Durga Live Wallpaper भक्ति वॉलपेपर वीडियो ≤5 8
7
Durga Maa Wallpapers durga maa 41 10
8
Durga Mata HD Wallpapers maa durga hd wallpaper full screen ≤5 1
9
Durga Kavach durga kavach 26 4
10
Durga Aarti durga aarti 23 6

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
anuradha paudwal 46 27 250+ 142
aarti 43 60 250+ 15
durga chalisa 41 12 250+ 11
durga maa 41 10 250+ 9
puja 36 50 250+ 9

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Anuradha Paudwal - Devotional Songs mahamrityunjaya mantra by anuradha paudwal ≤5 30
2
150 Anuradha Bhat Hindu Devotional Songs anuradha paudwal bhakti song audio ≤5 30
3
Gayatri Mantra 108 times & Chalisa gayatri mantra 108 times audio offline ≤5 30
4
Shiva Amritwani shiv amritwani anuradha paudwal 21 21
5
Maa Durga Aarti, Chalisa, Amritwani, Mantra, Songs video audio matra app ≤5 30
6
Lakshmi Amritwani amritwani 9 24
7
Durga Amritwani amritwani app ≤5 4
8
Lata Mangeshkar Hit Songs latamangeshkar all songs ≤5 6
9
Udit Narayan And Alka Yagnik Hits udit narayan hindi song ≤5 6
10
Ram Amritwani amritwani ringtone ≤5 4

These five keywords: “anuradha paudwal”, “aarti”, “durga chalisa”, “durga maa”, “puja”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Anuradha Paudwal - Devotional Songs”, “150 Anuradha Bhat Hindu Devotional Songs”, “Gayatri Mantra 108 times & Chalisa”, “Shiva Amritwani”, “Maa Durga Aarti, Chalisa, Amritwani, Mantra, Songs”, “Lakshmi Amritwani”, “Durga Amritwani”, “Lata Mangeshkar Hit Songs”, “Udit Narayan And Alka Yagnik Hits”, “Ram Amritwani”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “durga”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “durga