"drone" App Store Keywords Research Case | ASOTools
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"drone" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “drone” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “league-of-legends”, “gala”, “up”, “collaging”, “icloud”, “robuxs”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “drone” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword drone from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
dronet 58 62 250+ 250
droned 58 16 249 103
drones 44 15 250+ 60
drone camera 39 5 250+ 60
dji drone 33 6 249 51

The search volume of the core keyword drone in Google App Store reached 51, its difficulty level reached 60, and the number of apps related to it reached 250+, among them, there are 52 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Drone Shadow Strike predator drone 21 19
2
DRS ???? Drone Simulator drs lite ≤5 18
3
Drone : Shadow Strike 3 drones 3 ≤5 30
4
Drone Buddy - UAV Safe Wind, Weather, No Fly Zone drone flying 18 4
5
AirMap for Drones airmap 26 28
6
Future Drone - Drone Racing 3D drone driver ≤5 2
7
Drone Attack Flight Game 2020-New Spy Drone Games drone games 18 9
8
Drone -Air Assault air assault 8 9
9
Drone Remote Control For All Drones Prank drones 44 15
10
Drone Remote Control remote-controlled 39 11

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
craig 80 42 248 111
wireless application protocol 68 29 250+ 162
droned 58 16 249 103
rainbow 57 69 250+ 66
dji 52 42 249 142

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
craigslist craiglist 80 31
2
Craig Activity Tracker craig tracker ≤5 30
3
CRAIG LAND & AIR DRONE craig land & air drone ≤5 30
4
CPlus for Craigslist - second hand marketplace craigslist personals 29 20
5
Craig BT Tracker craig bt tracker ≤5 30
6
Postings postings 60 26
7
Kartun Wallpapers:craig of the creek Wallpaper duelos cañeros del mundo de craig ≤5 26
8
CRAIG AERIAL DRONE craig aerial drone ≤5 30
9
Jenny Craig jenny craig 34 51
10
David Craig music 2020 zoltan pap-david ≤5 30

These five keywords: “craig”, “wireless application protocol”, “droned”, “rainbow”, “dji”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “craigslist”, “Craig Activity Tracker”, “CRAIG LAND & AIR DRONE”, “CPlus for Craigslist - second hand marketplace”, “Craig BT Tracker”, “Postings”, “Kartun Wallpapers:craig of the creek Wallpaper”, “CRAIG AERIAL DRONE”, “Jenny Craig”, “David Craig music 2020”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “drone”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “drone