"driving test" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “driving test” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “requirements”, “pencil sharpener”, “horses”, “rc”, “geodes”, “punjabi songs”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “driving test” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword driving test from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
test driving 51 7 250+ 76
driving practice test 36 2 250+ 33
practise driving test 36 30 250+ 62
driving tests 33 6 250+ 49
practice driving test 33 4 250+ 39

The search volume of the core keyword driving test in Google App Store reached 47, its difficulty level reached 21, and the number of apps related to it reached 250+, among them, there are 66 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
DMV Permit Practice, Drivers Test & Traffic Signs itestdrive 51 58
2
DMV Hub - 2020 Driving Test dmv driving test 26 2
3
DMV Permit Practice Test Genie: Driving & CDL Prep driving tests 33 6
4
Drivers Ed: US Driving Test 2020 Free driving lessons on demand ≤5 30
5
PA Driver’s Practice Test penndot 36 45
6
City Car Driving & Parking School Test Simulator parallel parking 26 12
7
Car Driving School 2020: Real Driving Academy Test gàmes car 53 30
8
US Driving Test 2020 teenage driving test ≤5 4
9
DMV Practice Test 2020 dmv practice tests 31 2
10
Practice Test USA & Road Signs road sign 43 23

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
driving 65 82 250+ 184
dmv 60 65 250+ 21
il 56 66 250+ 228
ed 56 66 250+ 26
ct 56 64 250+ 28

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Extreme Car Driving Simulator car 68 100
2
Driving School Sim - 2020 driving school 48 41
3
Dr. Driving d.r 68 9
4
Ultimate Car Driving Simulator ultimates 41 25
5
????????Car Driving School Simulator ???????? eux de voiture 36 37
6
Top Fuel Hot Rod - Drag Boat Speed Racing Game drag boat racing ≤5 7
7
Racing in Car 2 free. games. download 58 58
8
City Racing 2: Buy Super Car Pack with Only $1! car city 2 ≤5 11
9
Car Driving School 2020: Real Driving Academy Test gàmes car 53 30
10
Dr. Parking 4 parcheggio 50 18

These five keywords: “driving”, “dmv”, “il”, “ed”, “ct”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Extreme Car Driving Simulator”, “Driving School Sim - 2020”, “Dr. Driving”, “Ultimate Car Driving Simulator”, “????????Car Driving School Simulator ????????”, “Top Fuel Hot Rod - Drag Boat Speed Racing Game”, “Racing in Car 2”, “City Racing 2: Buy Super Car Pack with Only $1!”, “Car Driving School 2020: Real Driving Academy Test”, “Dr. Parking 4”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “driving test”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “driving test