"drawing-sketch" App Store Keywords Research Case | ASOTools
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"drawing-sketch" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “drawing-sketch” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “powder”, “outliers”, “pied piper”, “2 degrees”, “؛ pubg mobile”, “tík tok”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “drawing-sketch” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword drawing-sketch from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
sketch pencil drawing 33 5 249 55
sketch and drawing 7 30 250+ 140
easy sketch drawing ideas 6 3 250+ 52
sketch book & drawing for kids ≤5 9 250+ 128
drawing pad procreate sketch ≤5 8 250+ 128

The search volume of the core keyword drawing-sketch in Google App Store reached 45, its difficulty level reached 10, and the number of apps related to it reached 249, among them, there are 94 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
SketchBook 2 ???????? - draw, sketch & paint sketch io 21 30
2
SketchBook - draw and paint draws 66 26
3
Drawing - Sketch 내 마음대로 그림 그리기 게임 ≤5 20
4
SketchBook ???????? - draw, sketch & paint draw apps for ipad 26 30
5
Photo Sketch Maker picture drawing 37 15
6
Pencil Photo Sketch-Sketching Drawing Photo Editor drawing pictures 33 12
7
Huion Sketch - Paint & Create proceeate 42 25
8
Pencil Sketch dibujo a lapiz 53 10
9
PaperColor como dibukar 39 6
10
Adobe Photoshop Sketch adobe fresco 34 21

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
dagiti 68 62 250+ 245
fbac 68 59 250+ 237
photoshop 66 49 250+ 141
draeing 66 31 250+ 195
draws 66 26 250+ 134

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Dafiti - Promoção de roupas, sapatos, home e decor dafiti 49 43
2
Banna-Tiran Radio Internet banna 26 27
3
ColorNote Notepad Notes note 52 81
4
Concepts - Sketch, Design, Illustrate concepts 44 47
5
Tie Dye t-shirts 60 6
6
Flipp - Weekly Shopping flip 51 71
7
Tricae - Loja Online de Roupas e Calçados Infantis carinhoso roupas ≤5 12
8
Netshoes: Loja de Compras Online de Natal netshoes 45 33
9
Houseparty houseparty 60 43
10
Spades Royale -Best Social Card Game spared 34 44

These five keywords: “dagiti”, “fbac”, “photoshop”, “draeing”, “draws”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Dafiti - Promoção de roupas, sapatos, home e decor”, “Banna-Tiran Radio Internet”, “ColorNote Notepad Notes”, “Concepts - Sketch, Design, Illustrate”, “Tie Dye”, “Flipp - Weekly Shopping”, “Tricae - Loja Online de Roupas e Calçados Infantis”, “Netshoes: Loja de Compras Online de Natal”, “Houseparty”, “Spades Royale -Best Social Card Game”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “drawing-sketch”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “drawing-sketch