"donuts" App Store Keywords Research Case | ASOTools
×

"donuts" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “donuts” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “terribly”, “mozat”, “youngblood”, “fisch”, “funciones cuadraticas”, “latitudes”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “donuts” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword donuts from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
dunkin donuts 70 28 249 181
dunkin’ donuts 70 23 249 166
dunkin' donuts 59 30 249 166
duncan donuts 54 42 250+ 203
dinkin donuts 54 40 250+ 198

The search volume of the core keyword donuts in Google App Store reached 48, its difficulty level reached 27, and the number of apps related to it reached 250+, among them, there are 32 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Dunkin’ dunkin donuts 70 28
2
Donut Maker donut maker 27 13
3
My Sweet Bakery ???? - Donut Shop donut shop 29 8
4
Sweet Donut Desserts Party! دونات 31 4
5
Bake it bigot 46 30
6
Cook Donut Maker - Unicorn Food Baking Games arnie the doughnut 11 29
7
????????Make Donut - Interesting Cooking Game making doughnuts 26 6
8
Donut Stack randy's donuts 21 45
9
My Donut Bakery 🍩 – Sweet Bakers cake games free doughnut plant 13 35
10
Krispy Kreme krispy krems 61 48

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
dunkin donuts 70 28 249 181
dunkin’ donuts 70 23 249 166
fpmdps de pantalla 68 21 250+ 191
fodos. de. patalla 68 30 250+ 183
pinteret 62 49 250+ 229

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Pancheros pancheros 35 52
2
Nekter Juice Bar nekter juice bar 32 49
3
Dunkin' Emojis starbucks emoji ≤5 7
4
Bruster's brusters 34 39
5
Sandy's Donuts and Coffee sandy s donuts ≤5 30
6
Donut Wallpaper - FREE пончики обои ≤5 2
7
Andy's Frozen Custard Yum Squad andys 37 18
8
Seated: 30% Off Restaurant Reservations & Delivery seated 21 16
9
Donuts Wallpapers donuts wallpaper 21 7
10
Make Rainbow Unicorn Donuts smash donuts pro ≤5 21

These five keywords: “dunkin donuts”, “dunkin’ donuts”, “fpmdps de pantalla”, “fodos. de. patalla”, “pinteret”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Pancheros”, “Nekter Juice Bar”, “Dunkin' Emojis”, “Bruster's”, “Sandy's Donuts and Coffee”, “Donut Wallpaper - FREE”, “Andy's Frozen Custard Yum Squad”, “Seated: 30% Off Restaurant Reservations & Delivery”, “Donuts Wallpapers”, “Make Rainbow Unicorn Donuts”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “donuts”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “donuts