"dogs breeds" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “dogs breeds” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “cursing”, “explor”, “furniture”, “chrome cast”, “minecaft”, “resum”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “dogs breeds” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword dogs breeds from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
breeds of dogs 37 4 250+ 47
cats and dogs breeds ≤5 3 250+ 55
cats & dogs breeds ≤5 2 250+ 52
dogs breeds - dog bark trainer ≤5 30 250+ 134
additional breeds of dogs addon for mcpe ≤5 30 250+ 92

The search volume of the core keyword dogs breeds in Google App Store reached 58, its difficulty level reached 4, and the number of apps related to it reached 250+, among them, there are 46 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Dog breeds cuales 50 32
2
Dog Scanner – Dog Breed Identification weimaraner 51 47
3
Doggypedia - Dog breeds encyclopedia and photos dog breeds recognized by fci ≤5 30
4
Dog Breeds Encyclopedia dog books ≤5 30
5
Dogs Quiz - Guess Popular Dog Breeds in the Photos bred dogs 58 5
6
Dog Breed Identification - Dog Scanner dog breed generator ≤5 30
7
Dog Breeds great pyrenees 48 18
8
Identify Dog Breeds dog breed identify ≤5 30
9
List of dogs breeds dogs books 12 9
10
Dog Breeds породы собак для детей ≤5 5

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
what 68 73 250+ 89
cane corso 65 24 249 137
pitbulls 65 14 249 87
petsmart 64 40 249 183
dog 61 79 250+ 119

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
WhatsApp Messenger whatsapp website 100 17
2
What's the Difference? whats the 28 44
3
WhatsApp Business whatsapp plus 60 14
4
Safe Vision: Control What Your Kids Watch Online safesharetv 14 30
5
What.pet: Dog & Cat Breed ID, Ancestry, Quiz Game petplant id ≤5 30
6
What The Fight emoji fight 14 30
7
Say WHAT? Cards Against the Universe say what 21 25
8
Read With Akili - What Do You Like To Do? achille 29 28
9
Guess What!?: Charades Party Guessing Game guess what charades ≤5 8
10
What a Crock crock 65 51

These five keywords: “what”, “cane corso”, “pitbulls”, “petsmart”, “dog”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “WhatsApp Messenger”, “What's the Difference?”, “WhatsApp Business”, “Safe Vision: Control What Your Kids Watch Online”, “What.pet: Dog & Cat Breed ID, Ancestry, Quiz Game”, “What The Fight”, “Say WHAT? Cards Against the Universe”, “Read With Akili - What Do You Like To Do?”, “Guess What!?: Charades Party Guessing Game”, “What a Crock”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “dogs breeds”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “dogs breeds