"dogs" App Store Keywords Research Case | ASOTools

"dogs" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “dogs” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “steven univers”, “pineapples”, “mynet”, “agenda”, “betano”, “whatsapp download gb”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “dogs” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword dogs from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
bred dogs 58 5 250+ 61
dogs breeds 58 4 250+ 46
pitbulls dogs 53 14 250+ 92
wach dogs 2 51 33 250+ 201
bernese mountain dogs 51 23 250+ 120

The search volume of the core keyword dogs in Google App Store reached 57, its difficulty level reached 26, and the number of apps related to it reached 250+, among them, there are 124 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Dog Town: Pet Shop Game, Care & Play with Dog dog 61 79
2
Dog Sim Online: Raise a Family abrador 61 55
3
Merge Dogs lap dog 24 30
4
Avatar Maker: Dogs cartoonize my pet 18 15
5
Dog Run - Pet Dog Simulator dogrun 31 18
6
Family Pet Dog Home Adventure Game pasear 33 36
7
Dog Race Sim 2019: Dog Racing Games dog racing 20 9
8
Dog Hotel – Play with dogs and manage the kennels cuidar perros 48 22
9
Pet Puppy Love: Girls Craft keeshond 38 44
10
Virtual Puppy Simulator filhote de cachorro 26 7

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
catsimuiator 83 6 106 56
smart pet 68 16 250+ 94
rottweiler 65 29 250+ 123
cane corso 65 24 249 137
pitbulls 65 14 249 87

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Cat Simulator : your kitty can ride bike and horse kittyz: cat simulator where you can ride ≤5 30
2
Cat Simulator Museum kitty cat simulator 3d craft ≤5 30
3
Cat Run Dash dash cat ≤5 22
4
Kitten Cat Craft-Cat Vs Dog cat simulator 2018: rat vs cat ≤5 30
5
Laser Cat Simulator laser for cat simulator ≤5 30
6
Crazy Cat Rush Racing Run Kitty Craft crazy cat rush racing run kitty craft ≤5 26
7
Cat Simulator - Football adventure приключение маленького котенка ≤5 10
8
Mouse Simulator mouses 58 5
9
Cat Simulator acariciar gatos ≤5 6
10
Kitten Cat Simulator:Cute cat SMASH Kids Room silly cats 11 30

These five keywords: “catsimuiator”, “smart pet”, “rottweiler”, “cane corso”, “pitbulls”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Cat Simulator : your kitty can ride bike and horse”, “Cat Simulator Museum”, “Cat Run Dash”, “Kitten Cat Craft-Cat Vs Dog”, “Laser Cat Simulator”, “Crazy Cat Rush Racing Run Kitty Craft”, “Cat Simulator - Football adventure”, “Mouse Simulator”, “Cat Simulator”, “Kitten Cat Simulator:Cute cat SMASH Kids Room”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “dogs”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “dogs