"dinner ideas" App Store Keywords Research Case | ASOTools
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"dinner ideas" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “dinner ideas” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “monsters inc”, “young sheldon”, “joey”, “цветовой круг”, “ultra surf”, “simplicity”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “dinner ideas” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword dinner ideas from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
simple dinner ideas ≤5 2 249 66
easy dinner recipes & ideas ≤5 2 250+ 77
easy dinner recipes and dinner ideas ≤5 2 250+ 74
daily dinner ideas ≤5 30 250+ 96
dinner ideas and recipes ≤5 30 250+ 87

The search volume of the core keyword dinner ideas in Google App Store reached 36, its difficulty level reached 6, and the number of apps related to it reached 250+, among them, there are 68 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Allrecipes Dinner Spinner dinners 61 8
2
Dinner Ideas & Recipes dinner recipes 34 12
3
Tasty recipies 55 7
4
Mealime - Meal Planner, Recipes & Grocery List meal 38 55
5
What's For Dinner - Recipes what's for dinner 22 6
6
40+ Healthy Dinner Recipes for Weight Loss Free healthy veg recipes free for weight loss ≤5 30
7
Lunch Recipes lunch ideas 41 4
8
Easy Recipes easy recipes 29 13
9
Whisk: Recipe Saver, Meal Planner & Grocery List meal planner 43 24
10
SuperCook: Recipes By Ingredient ingredients 34 14

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
n 70 85 250+ 94
bussfeed 61 48 250+ 226
buzz feed 61 36 250+ 186
dinners 61 8 250+ 66
indian restaurant 60 23 250+ 35

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Netflix  netflixxl 93 30
2
Netflix nèlix 93 68
3
Cook'n Recipe App cook'n 14 14
4
video editor, video maker photos with song - Noizz noizz 39 33
5
Opera News: Breaking Local & US Headlines mnews 87 30
6
Deník N gorod n-sk ≤5 30
7
Nick nlck 68 57
8
Denník N gorod n-sk ≤5 30
9
N-Com Wizard nolan n-com ≤5 26
10
YouTube TV - Watch & Record Live TV you tuoby 100 30

These five keywords: “n”, “bussfeed”, “buzz feed”, “dinners”, “indian restaurant”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Netflix ”, “Netflix”, “Cook'n Recipe App”, “video editor, video maker photos with song - Noizz”, “Opera News: Breaking Local & US Headlines”, “Deník N”, “Nick”, “Denník N”, “N-Com Wizard”, “YouTube TV - Watch & Record Live TV”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “dinner ideas”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “dinner ideas