"deus" App Store Keywords Research Case | ASOTools
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"deus" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “deus” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “ipad pro”, “string”, “cats wallpaper”, “pokemon go hack”, “freddi”, “alpen”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “deus” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword deus from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
wolfgang amadeus mozart 38 3 249 44
deus vult 36 37 248 200
deus ex 34 40 250+ 234
palavra de deus 33 12 250+ 110
amadeus 31 45 250+ 203

The search volume of the core keyword deus in Google App Store reached 48, its difficulty level reached 39, and the number of apps related to it reached 250+, among them, there are 108 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
WorldBox - Sandbox God Simulator god 51 70
2
Deus Ex GO deus ex 34 40
3
Deus e Eu presença de deus 9 6
4
Estudos da Palavra de Deus palavra de deus 33 12
5
Doodle God Free Аlchemy criando 31 30
6
Minutos com Deus minutos para deus ≤5 30
7
Momento com Deus momento diario com deus ≤5 30
8
Bible App for Kids: Audio & Interactive Stories bible for kids 30 8
9
Imagens e frases de Deus palavras sabias de deus ≤5 2
10
Deus Vult! – Crusader Soundboard deus vult 36 37

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
g o o g l e 100 30 248 213
amazon 93 61 250+ 69
xatsap 90 30 249 237
roblodd 88 30 250+ 243
among us 87 77 250+ 28

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Google Fiber fibres 48 27
2
Google Clips clipse llc ≤5 22
3
Icon Pack: Google Icons pacchetto icone google ≤5 3
4
Advanced Search for Google cogool 100 30
5
ToDo for Google Tasks™ google tasks 39 14
6
NE Google Drive druce ≤5 23
7
GCam Tool gcam apk 33 27
8
Launcher Google Pixel 4 XL Theme theme for google pixel 4 xl ≤5 6
9
YouTube VR youtube vr 23 5
10
Pixel Ambient Services device personalization services 6 19

These five keywords: “g o o g l e”, “amazon”, “xatsap”, “roblodd”, “among us”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Google Fiber”, “Google Clips”, “Icon Pack: Google Icons”, “Advanced Search for Google”, “ToDo for Google Tasks™”, “NE Google Drive”, “GCam Tool”, “Launcher Google Pixel 4 XL Theme”, “YouTube VR”, “Pixel Ambient Services”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “deus”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “deus