"dead or alive" App Store Keywords Research Case | ASOTools
1.Preparing Research App Store Keywords
When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “dead or alive” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “tangerine”, “wakeboarding”, “elf”, “music juice mp3 download”, “trophies”, “ordinateur”.
If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance:
Question Keywords |
User Keywords |
The action Keywords |
Function Keywords |
The location Keywords |
Question keywords describe why users search for applications. | User Keywords represent the role your target audience plays when using the application. | The action keyword specifies how to handle your application and use it. |
Function keywords are basic functions of an application. | The location keyword describes where people use your application. |
Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.
2.Research Keyword “dead or alive” with Google Play Data
Extended Long tail words
Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword dead or alive from the ASOTools, as follows:
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
wanted dead or alive | 26 | 34 | 250+ | 219 |
d o a dead or alive | 18 | 16 | 250+ | 149 |
dead or alive game | ≤5 | 30 | 250+ | 194 |
flappy dead or alive | ≤5 | 30 | 249 | 204 |
dead or alive xtreme 3 2016 | ≤5 | 25 | 250+ | 240 |
The search volume of the core keyword dead or alive in Google App Store reached 32, its difficulty level reached 46, and the number of apps related to it reached 250+, among them, there are 236 apps with more than 1,000 comments, and the top 10 apps are selected. They are:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 | B52 Dead or alive | wanted dead or alive | 26 | 34 | |
2 |
|
Final Fighter | tikken7 | 43 | 34 |
3 |
|
MORTAL KOMBAT: The Ultimate Fighting Game! | suicidesquid | 58 | 63 |
4 |
|
Beach Volleyball Paradise | 沙滩排球 | ≤5 | 25 |
5 |
|
The King of Fighters ALLSTAR | all-star | 53 | 36 |
6 |
|
Dead by Daylight Mobile | dead by daylight | 57 | 55 |
7 |
|
Ultimate Combat Kungfu Street Fighting 2020 | tken7 | 43 | 30 |
8 |
|
Dead Effect 2 | crysis 2 | 28 | 36 |
9 |
|
Wanted Dead Or Alive Ringtone | wanted dead or alive | 26 | 34 |
10 |
|
Into the Dead 2: Zombie Survival | into the dead 2 | 27 | 28 |
The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.
ASOTools Suggested Keyword
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
aomong us | 87 | 30 | 250+ | 24 |
best buu | 82 | 53 | 249 | 227 |
trger | 82 | 22 | 250+ | 109 |
tatget | 82 | 20 | 250+ | 107 |
targer | 82 | 19 | 250+ | 105 |
In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.
Top 10 apps related to the App Store keywords:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 |
|
Tips and Hints for Among US Imposter game | aomg us | 14 | 30 |
2 |
|
Odysseus Kosmos: Adventure Game | odysseus | 48 | 49 |
3 |
|
Among Us | among us | 87 | 75 |
4 |
|
The Walking Dead: Season One | thhe | 65 | 59 |
5 |
|
Ostrich Among Us | ostrich among us | ≤5 | 27 |
6 |
|
USA VPN - Get free USA IP | usa vpn | 23 | 20 |
7 |
|
School of Chaos Online MMORPG | online school | 31 | 17 |
8 |
|
JP Schoolgirl Supervisor Multiplayer | supervisor | 43 | 47 |
9 |
|
Batman - The Telltale Series | bat man | 63 | 53 |
10 |
|
Injustice 2 | supermen | 60 | 30 |
These five keywords: “aomong us”, “best buu”, “trger”, “tatget”, “targer”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Tips and Hints for Among US Imposter game”, “Odysseus Kosmos: Adventure Game”, “Among Us”, “The Walking Dead: Season One”, “Ostrich Among Us”, “USA VPN - Get free USA IP”, “School of Chaos Online MMORPG”, “JP Schoolgirl Supervisor Multiplayer”, “Batman - The Telltale Series”, “Injustice 2”, look at their optimized core words.
3.Conclusion
Now, do you know how to find the best keywords? The above is a case of my research keyword “dead or alive”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.
There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools: