"curse" App Store Keywords Research Case | ASOTools
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"curse" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “curse” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “butt bigger”, “usaa”, “tyler sis”, “baddie”, “samsung refrigerator”, “rue 21”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “curse” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword curse from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
curseira 65 58 250+ 230
curses 53 21 250+ 168
cursera 43 34 249 185
cursed 39 33 250+ 160
cursed text 29 15 250+ 103

The search volume of the core keyword curse in Google App Store reached 36, its difficulty level reached 42, and the number of apps related to it reached 250+, among them, there are 162 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Curse of Aros - MMORPG curse of aros 19 21
2
Curse of the Werewolves wallace and gromit the curse of the were rabbit 18 42
3
Decurse - Use Magic to Create a Farm Empire decirse 29 39
4
Runic Curse FREE runic games 11 26
5
Curse Quick - Soundboard curse quick soundboard ≤5 30
6
Curse Breakers : Paranormal amphibious 26 35
7
Break Your Curse - Learn how to Remove your Curse curse app ≤5 16
8
Curse Breakers: Horror Mansion sophias curse 6 20
9
Adventure Mystery Escape - Curse of the little one mystery puzzle games 22 18
10
Pyramid Curse Egypt Quest cleopatra's pyramid ≤5 16

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
new 87 100 250+ 204
ás 80 46 249 185
news 78 89 250+ 165
epix games 77 41 250+ 205
epic gamrs 77 34 250+ 187

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
News Break: Local Breaking Stories & US Headlines newsbreak 63 17
2
Spotify: Listen to new music, podcasts, and songs espoty fay 82 60
3
The New York Times newyork time 66 27
4
ABC 7 New York channel 7 news 40 9
5
New Scientist new scientist 23 9
6
New 2020 Keyboard types of keyboards 29 19
7
Real Car Race Game 3D: Fun New Car Games 2019 racing games car 38 29
8
New Launcher 2020 rowan blanchard 45 57
9
New Launcher 2020 themes, icon packs, wallpapers loacher 28 22
10
New Messenger 2020 new apps com 19 30

These five keywords: “new”, “ás”, “news”, “epix games”, “epic gamrs”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “News Break: Local Breaking Stories & US Headlines”, “Spotify: Listen to new music, podcasts, and songs”, “The New York Times”, “ABC 7 New York”, “New Scientist”, “New 2020 Keyboard”, “Real Car Race Game 3D: Fun New Car Games 2019”, “New Launcher 2020”, “New Launcher 2020 themes, icon packs, wallpapers”, “New Messenger 2020”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “curse”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “curse