"crock pot recipes" App Store Keywords Research Case | ASOTools
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"crock pot recipes" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “crock pot recipes” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “anastasia”, “fun”, “metin2”, “live weather channel”, “my study life”, “texas state parks”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “crock pot recipes” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword crock pot recipes from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
crock-pot recipes 45 1 249 21
crock pot recipes easy ≤5 1 250+ 44
slow cooker crock pot recipes ≤5 1 250+ 31
don't starve crock pot recipes ≤5 30 250+ 53
crock pot: slow cooker recipes ≤5 30 250+ 50

The search volume of the core keyword crock pot recipes in Google App Store reached 35, its difficulty level reached 5, and the number of apps related to it reached 250+, among them, there are 28 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
CrockPot and Oven Recipes crock-pot recipes 45 1
2
Crockpot Recipes: Healthy Recipes Crockpot Cooking crockpot recipes 29 4
3
Tasty Crock Pot Recipes crock pot express recipes ≤5 30
4
Slow cooker recipes: easy slow cooker recipes free cooker 53 44
5
Crockpot recipes tasty slow cooker recipes ≤5 30
6
Easy Crockpot Recipes easy crockpot recipes 26 30
7
Crock Pot Cookbook crock 65 51
8
Best Crockpot Recipes crockpot recipes for free ≤5 1
9
Crockpot 101 don't starve crock pot ≤5 25
10
Crock Pot Slow Cooker Recipes slow cooker crock pot recipes ≤5 1

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
chinese food near me 66 14 250+ 109
crock 65 51 250+ 170
bussfeed 61 48 250+ 226
buzz feed 61 36 250+ 186
dinners 61 8 250+ 66

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
All Chinese Food Recipes Free - Offline Cook Book chinese food 47 20
2
Chinese Food! Make Yummy Chinese New Year Foods! chinese food - new year feast ≤5 30
3
900+ Chinese Recipes chinese recipes for free ≤5 30
4
Chinese Food - Lunar New Year! new china kitchen 7 5
5
BeyondMenu Food Delivery beyond menu 28 17
6
Chinese Food Restaurant - Lunar New Year Party chinese food restaurant game ≤5 30
7
900+ Chinese Food Recipes chinese cuisine 24 4
8
Little Panda's Chinese Recipes restaurante chino 41 16
9
Chinese Food - Cooking Game original food ≤5 8
10
My Chinese Food Delivery my chinese food delivery ≤5 30

These five keywords: “chinese food near me”, “crock”, “bussfeed”, “buzz feed”, “dinners”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “All Chinese Food Recipes Free - Offline Cook Book”, “Chinese Food! Make Yummy Chinese New Year Foods!”, “900+ Chinese Recipes”, “Chinese Food - Lunar New Year!”, “BeyondMenu Food Delivery”, “Chinese Food Restaurant - Lunar New Year Party”, “900+ Chinese Food Recipes”, “Little Panda's Chinese Recipes”, “Chinese Food - Cooking Game”, “My Chinese Food Delivery”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “crock pot recipes”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “crock pot recipes