"crashing" App Store Keywords Research Case | ASOTools
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"crashing" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “crashing” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “movie box pro”, “japonesas”, “nrc”, “homre”, “feedly”, “ibis paint”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “crashing” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword crashing from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
crashing car 38 9 250+ 98
crashing cars 35 9 250+ 101
car crashing 31 7 250+ 87
car crashing games 26 9 250+ 109
crashing games 17 9 250+ 110

The search volume of the core keyword crashing in Google App Store reached 36, its difficulty level reached 10, and the number of apps related to it reached 250+, among them, there are 98 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Crash Delivery! Destruction & smashing flying car! crashworld ≤5 30
2
Demolition Derby Car Destruction:Beam Drive Crash car wrecks 23 4
3
Beam Drive Crash Death Stair Car Crash Simulator beamng drive 43 12
4
Turbo Dismount™ accidence 39 53
5
Demolition Derby: Crash Racing flaout 28 48
6
New Demolition Derby Destruction Car Crash Games crashing cars 35 9
7
Simple Car Crash Physics Simulator Demo physics simulator 13 10
8
Crashing Season crashing season ≤5 24
9
Car Crash Simulator Royale car crash 39 44
10
Car Crash Test Simulator 3d: Leap of Death crashing car 38 9

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
epic gamrs 77 34 250+ 187
epic gamss 77 30 250+ 172
c_a_t_s 68 30 250+ 212
epic 65 79 250+ 93
epuc 65 43 250+ 198

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Epic: Kids' Books & Educational Reading Library epic gamss 77 30
2
Free Epic Games PC, Steam, uPlay, Blizzard & more free epic games 26 21
3
Free Games Radar for Steam, Epic Games, Uplay epix games 77 41
4
Asphalt 9: Legends - 2019's Action Car Racing Game alpshat 60 38
5
Epic Seven epic seven 42 42
6
Mahjong Epic mahjong royal ≤5 30
7
Epic Conquest epic conquest 9 30
8
Epic Game Maker - Create and Share Your Levels! maker game 36 20
9
Free PC Games. Show you all game giveaways epic ganes store 55 30
10
Epic Monster TD - RPG Tower Defense pokemon tower defense 23 18

These five keywords: “epic gamrs”, “epic gamss”, “c_a_t_s”, “epic”, “epuc”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Epic: Kids' Books & Educational Reading Library”, “Free Epic Games PC, Steam, uPlay, Blizzard & more”, “Free Games Radar for Steam, Epic Games, Uplay”, “Asphalt 9: Legends - 2019's Action Car Racing Game”, “Epic Seven”, “Mahjong Epic”, “Epic Conquest”, “Epic Game Maker - Create and Share Your Levels!”, “Free PC Games. Show you all game giveaways”, “Epic Monster TD - RPG Tower Defense”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “crashing”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “crashing