"crackers" App Store Keywords Research Case | ASOTools
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"crackers" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “crackers” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “northwest”, “pcm”, “burst”, “ballons”, “stores near me”, “والناس”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “crackers” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword crackers from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
goldfish crackers 29 38 250+ 219
code crackers 15 15 250+ 148
graham crackers comics 8 33 250+ 243
vanitha crackers ≤5 30 250+ 196
crazy crackers 2019 ≤5 30 250+ 186

The search volume of the core keyword crackers in Google App Store reached 41, its difficulty level reached 25, and the number of apps related to it reached 250+, among them, there are 59 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Firework And Crackers Game cracker game 36 30
2
Diwali Crackers Simulator crackers 4 2 ≤5 30
3
Diwali Fireworks Maker- Crackers Game bhoot chakram game ≤5 21
4
Diwali Crackers & Magic Touch Fireworks diwali 2018 21 3
5
Diwali Crackers & Fireworks - 2020 diwali games for boys 2020 ≤5 30
6
Fireworks Arcade firewor 48 65
7
Eco friendly Diwali game: crackers bomb fireworks crazy crackers 2019 ≤5 30
8
Diwali Crackers : Diwali Fireworks 2020 just crackers ≤5 30
9
Diwali Cracker Simulator 2020 snap cracker ≤5 30
10
Diwali Crackers Launcher Theme crackers touch on screen ≤5 15

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
bings 77 20 249 113
docdoc go 73 30 249 202
duck duck go 71 19 249 121
what 68 75 250+ 85
text now 68 29 250+ 153

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Microsoft Bing Search bbing 77 42
2
Bing Wallpapers bing wallpaper 23 15
3
Bing places for business bing places 15 34
4
Bing TV Streams bing tv streams ≤5 6
5
DuckDuckGo Privacy Browser docdoc go 73 30
6
Bing TV Streams XC bimg 56 40
7
Startpage Private Search startpage 41 39
8
backiee (Wallpaper Studio 10) papiers peints 38 19
9
Microsoft Translator bing translator 38 15
10
WebSearchEngines(free) - google/yahoo/bing/... 통합검색 ≤5 23

These five keywords: “bings”, “docdoc go”, “duck duck go”, “what”, “text now”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Microsoft Bing Search”, “Bing Wallpapers”, “Bing places for business”, “Bing TV Streams”, “DuckDuckGo Privacy Browser”, “Bing TV Streams XC”, “Startpage Private Search”, “backiee (Wallpaper Studio 10)”, “Microsoft Translator”, “WebSearchEngines(free) - google/yahoo/bing/...”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “crackers”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “crackers