"cortar pelo" App Store Keywords Research Case | ASOTools
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"cortar pelo" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “cortar pelo” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “adjusted”, “hola”, “tit”, “emojis iphone”, “cex”, “clairvoyance”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “cortar pelo” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword cortar pelo from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
maquinas de cortar el pelo 28 27 249 164
máquina de cortar pelo 28 18 250+ 126
maquina de cortar pelo 27 18 250+ 121
maquina para cortar el pelo 23 14 249 117
juegos de bromas para cortar el pelo ≤5 18 250+ 178

The search volume of the core keyword cortar pelo in Google App Store reached 34, its difficulty level reached 15, and the number of apps related to it reached 250+, among them, there are 131 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Razor Prank (Hair Trimmer Joke) beard trimmer 38 10
2
Hair Clipper Prank haircut clippers 46 14
3
Toca Hair Salon 4 hair styler 61 12
4
Hair saloon - Spa salon hair dressers 46 14
5
Barber Shop Hair Cut Salon- Hair Cutting Game 2020 hair cuts 55 9
6
Virtual Barber Shop Simulator: Hair Cut Game 2020 bader shop 6 30
7
Daddys Hair Salon lelaki 16 16
8
Hair Clipper Prank: Scissors, Hair Dryer, Razor clipper cam ≤5 30
9
Hair Clipper Prank clippers 53 21
10
Hair Salon & Barber Kids Games baby kids salon – haircutting ≤5 13

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
sbay 90 65 249 243
barer 75 47 250+ 202
sabuway 73 27 249 138
subway 72 76 250+ 67
apinoide 72 65 250+ 237

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Subway Surfers sabuway 73 27
2
eBay Shopping - Buy, sell, and save this holiday bebay 90 60
3
Subway Princess Runner suffice 46 33
4
Sbay Find & Book Flight Ticket sbay find ≤5 30
5
Temple Run الألعاب 61 60
6
Subway Santa Princess Runner subwdysufer ≤5 17
7
Hoverboard Surfers 3D skating rink 38 46
8
Temple Run 2 games 77 94
9
Subway rush 2 tallboy 31 50
10
Subway Rider - Train Rush subway rider ≤5 14

These five keywords: “sbay”, “barer”, “sabuway”, “subway”, “apinoide”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Subway Surfers”, “eBay Shopping - Buy, sell, and save this holiday”, “Subway Princess Runner”, “Sbay Find & Book Flight Ticket”, “Temple Run”, “Subway Santa Princess Runner”, “Hoverboard Surfers 3D”, “Temple Run 2”, “Subway rush 2”, “Subway Rider - Train Rush”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “cortar pelo”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “cortar pelo