"coloring painting" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “coloring painting” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “ui”, “frame photo”, “tailor”, “funghi”, “ncaa”, “c compiler”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “coloring painting” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword coloring painting from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
finger painting coloring book ≤5 9 250+ 134
april coloring - oil painting ≤5 6 250+ 107
zoo animal coloring books games doodle painting ≤5 30 250+ 137
animal coloring book - painting game for kids ≤5 30 250+ 134
space galaxy coloring book drawing painting kids ≤5 30 250+ 127

The search volume of the core keyword coloring painting in Google App Store reached 43, its difficulty level reached 15, and the number of apps related to it reached 250+, among them, there are 132 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Coloring Puzzle Book - Free Casual Games coloring games 42 28
2
Number Painting - Classic Coloring Book Game color by number 47 64
3
Coloring Book - Color by Number & Paint by Number coloring book 43 66
4
Paint Color : Coloring Games & Adult Coloring Book coloring paint 43 15
5
Coloring Games: Coloring Book, Painting, Glow Draw g a m e game 50 56
6
ColorPlanet: Oil Painting Color by Number Free painting colour 43 15
7
ColorPlanet® Paint by Number, Free Puzzle Games color planet 31 12
8
Color by Number: Free Coloring Games - Paint Book downing games 58 38
9
Paint By Number - Coloring Book & Color by Number paint by number 50 37
10
Bible Coloring - Paint by Number, Free Bible Games j e s u s 61 3

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
free 66 30 250+ 244
no 63 85 250+ 149
painted 63 15 249 119
j e s u s 61 3 250+ 44
color 60 91 250+ 175

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Free Games by PlayWorks playworks 12 30
2
Huuuge Casino Slots - Slot Machines 777 казино 34 36
3
Fairway Solitaire - Where Solitaire and Golf Merge fairway 35 31
4
Checkout 51: Gas Rewards & Grocery Cash Back checkouts 38 26
5
Sonic Dash - Endless Running & Racing Game somic 68 18
6
UNO!™ uno 59 63
7
STARZ st 60 74
8
My Horse my horse 22 10
9
Fast Scanner : Free PDF Scan tunyscanner 73 9
10
Dress Up Games Free dress-up games 41 21

These five keywords: “free”, “no”, “painted”, “j e s u s”, “color”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Free Games by PlayWorks”, “Huuuge Casino Slots - Slot Machines 777”, “Fairway Solitaire - Where Solitaire and Golf Merge”, “Checkout 51: Gas Rewards & Grocery Cash Back”, “Sonic Dash - Endless Running & Racing Game”, “UNO!™”, “STARZ”, “My Horse”, “Fast Scanner : Free PDF Scan”, “Dress Up Games Free”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “coloring painting”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “coloring painting