"coloring by number" App Store Keywords Research Case | ASOTools
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"coloring by number" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “coloring by number” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “namecheap”, “travellers”, “ramen noodles”, “pali”, “porche”, “pisa”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “coloring by number” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword coloring by number from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
coloring by numbers 25 13 250+ 126
coloring by numbers for adults 19 8 250+ 101
coloring by numbers for kids 12 6 234 96
coloring by numbers free 11 8 250+ 109
free coloring by numbers 11 30 250+ 114

The search volume of the core keyword coloring by number in Google App Store reached 35, its difficulty level reached 13, and the number of apps related to it reached 250+, among them, there are 113 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Number Painting - Classic Coloring Book Game colure 61 29
2
Paint By Number - Coloring Book & Color by Number paint by number 50 37
3
Happy Color™ – Color by Number colour 48 48
4
Color by Number: Free Coloring Games - Paint Book downing games 58 38
5
Fun Color:Coloring Games & Happy Color by Number color apps 23 19
6
Pixel Art: Color by Number pixel art 55 63
7
Colorscapes - Color by Number & Paint by Number colords 61 47
8
Coloring Book - Color by Number & Paint by Number coloring book 43 66
9
No.Pix - Color by Number, Pixel Art Coloring Book pix 51 68
10
Color By Number For Adults color by number for adults 25 11

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
mwtwo 87 43 249 193
picsart 65 43 250+ 197
no 63 85 250+ 149
painted 63 15 249 119
colords 61 47 250+ 226

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Pixelmon Trainer Craft: New Game 2020 Catch Poсket pixelmon pokemon 7 10
2
Pokémon TV pokemon tv 38 17
3
Mega Pixelmons - Mega Monster Color By Number mega blastoise 29 17
4
Maps Poke Addon PE map craftsman pokemon ≤5 3
5
Pokémon GO pokman 68 29
6
Skin Poke For Minecraft minecraft skins pokemon ≤5 30
7
Mod Pokecraft for MCPE 우리는 세계 마인크래프트 ≤5 7
8
Umbreon Wallpaper HD | Poke Wallpapers 4K umbreon wallpapers 7 5
9
Wallpaper Poke - Wallpaper HD 4k pokemon darkrai wallpaper ≤5 20
10
Mewtwo Wallpaper mewtwo 46 35

These five keywords: “mwtwo”, “picsart”, “no”, “painted”, “colords”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Pixelmon Trainer Craft: New Game 2020 Catch Poсket”, “Pokémon TV”, “Mega Pixelmons - Mega Monster Color By Number”, “Maps Poke Addon PE”, “Pokémon GO”, “Skin Poke For Minecraft”, “Mod Pokecraft for MCPE”, “Umbreon Wallpaper HD | Poke Wallpapers 4K”, “Wallpaper Poke - Wallpaper HD 4k”, “Mewtwo Wallpaper”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “coloring by number”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “coloring by number