"cleaning services" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “cleaning services” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “барбоскины”, “fort bragg”, “computation”, “joshua”, “om shanti om”, “grand”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “cleaning services” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword cleaning services from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
house cleaning services 27 4 250+ 58
mg drain cleaning services ≤5 30 250+ 132
maid cleaning services ≤5 30 250+ 61
magnolia cleaning services ≤5 30 249 139
five star cleaning services ≤5 30 249 99

The search volume of the core keyword cleaning services in Google App Store reached 33, its difficulty level reached 9, and the number of apps related to it reached 250+, among them, there are 34 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Justmop: Home Cleaning Services & Part-Time Maids cleaning service 28 12
2
MATIC - Home Cleaning Service home cleaning service 26 4
3
Alexa Maids and Cleaning services App maid cleaning services ≤5 30
4
Tody - Smarter Cleaning tidying 34 28
5
Velocity - Home Cleaning Services five star cleaning services ≤5 30
6
Housejoy-Trusted Home Services services home 24 8
7
Urban Company (formerly Urbanclap) urban clap 33 21
8
Calculated Clean (Cleaning Bidding Calculator) pressure washing coupons ≤5 30
9
Handy - Book home services handy 47 55
10
TIDY app - the Cleaning App for Home & Airbnb tidy app - #1 cleaning app ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
clar 66 61 250+ 232
car washes 66 3 250+ 34
wixat 65 63 247 244
ccleaner 61 29 250+ 166
cc cleaner 61 27 250+ 161

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Powerful Phone Cleaner - Cleaner & Booster barer 75 47
2
Cleaner - Phone Booster مساحة 19 36
3
Phone Cleaner - Android Clean, Master Antivirus brooms 41 36
4
CLAR Solar rift app ≤5 30
5
Phone Cleaner- Cache Clean, Android Booster Master cleaner 50 85
6
Nox Cleaner - Booster, Optimizer, Cache Cleaner nox player 40 27
7
Super Clean - Phone Booster, Cleaner and Cooler klienmaster 58 43
8
Claro drive claro drive 13 32
9
KeepClean - Cleaner & Faster نوين 55 59
10
Coloring Book - Color by Number & Paint by Number coloring book 43 66

These five keywords: “clar”, “car washes”, “wixat”, “ccleaner”, “cc cleaner”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Powerful Phone Cleaner - Cleaner & Booster”, “Cleaner - Phone Booster”, “Phone Cleaner - Android Clean, Master Antivirus”, “CLAR Solar”, “Phone Cleaner- Cache Clean, Android Booster Master”, “Nox Cleaner - Booster, Optimizer, Cache Cleaner”, “Super Clean - Phone Booster, Cleaner and Cooler”, “Claro drive”, “KeepClean - Cleaner & Faster”, “Coloring Book - Color by Number & Paint by Number”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “cleaning services”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “cleaning services