"christmas backgrounds" App Store Keywords Research Case | ASOTools
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"christmas backgrounds" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “christmas backgrounds” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “búho”, “game challenge”, “dessert”, “νεα”, “hayas”, “homero”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “christmas backgrounds” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword christmas backgrounds from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
christmas wallpapers & backgrounds merry christmas ≤5 30 250+ 43
christmas backgrounds hd ≤5 1 250+ 53
christmas wallpapers & backgrounds collection ≤5 1 250+ 50
christmas backgrounds hd free ≤5 1 250+ 46
christmas wallpapers & backgrounds hd ≤5 1 250+ 44

The search volume of the core keyword christmas backgrounds in Google App Store reached 34, its difficulty level reached 3, and the number of apps related to it reached 250+, among them, there are 46 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Christmas Wallpapers ???? ochristmas 55 18
2
Christmas Wallpapers ???? Xmas Tree Live Wallpaper christmas wrapper 12 13
3
Christmas Wallpaper christmas wall paper 34 2
4
Christmas Wallpaper HD : backgrounds & themes christmas wallpaper themes hd ≤5 3
5
Christmas wallpapers коледни тапети ≤5 2
6
3d Merry Christmas wallpaper ???????? 25 december wallpapers ≤5 30
7
Christmas Wallpapers christmas wallpapers † 24 1
8
Christmas Tree Live Wallpaper arbol de navidad 36 5
9
Christmas Wallpaper (2020) hinh nen giang sinh 2020 ≤5 2
10
Christmas Live Wallpaper Free arbolito de navidad 36 5

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
ochristmas 55 18 250+ 141
chrismas 55 8 250+ 102
chistmas 55 7 250+ 110
chrismast 55 7 250+ 106
chiristmas 55 6 250+ 111

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Christmas Wallpapers ???? christmas wallpapers 34 21
2
Christmas Countdown chrismas 55 8
3
Christmas Animal Hair Salon 2 tuan kieu duc ≤5 28
4
Sweet Baby Girl Christmas 2 2 tonnes 18 29
5
????Christmas Coloring chrismast 55 7
6
Super Christmas Game 🎄 Christmas Match 3 Game 🎅 match 3 26 62
7
Christmas Hidden Object: Xmas Tree Magic chrism 55 9
8
Christmas Photo Editor 2020 -Free Xmas Photo Maker xmass 33 2
9
Christmas Countdown with Carols bayram ne zaman 16 14
10
Christmas Wallpapers ???? Xmas Tree Live Wallpaper christmas wrapper 12 13

These five keywords: “ochristmas”, “chrismas”, “chistmas”, “chrismast”, “chiristmas”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Christmas Wallpapers ????”, “Christmas Countdown”, “Christmas Animal Hair Salon 2”, “Sweet Baby Girl Christmas 2”, “????Christmas Coloring”, “Super Christmas Game 🎄 Christmas Match 3 Game 🎅”, “Christmas Hidden Object: Xmas Tree Magic”, “Christmas Photo Editor 2020 -Free Xmas Photo Maker”, “Christmas Countdown with Carols”, “Christmas Wallpapers ???? Xmas Tree Live Wallpaper”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “christmas backgrounds”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “christmas backgrounds