"chinese languages" App Store Keywords Research Case | ASOTools
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"chinese languages" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “chinese languages” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “tot”, “crms”, “boats for sale”, “poquemon”, “hd wallpapers for iphone”, “gemes free”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “chinese languages” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword chinese languages from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
learn chinese – 50 languages ≤5 30 250+ 71
pocket translate - for chinese and 90+ languages ≤5 30 250+ 130
learn languages free chinese ≤5 30 250+ 89
50 languages chinese ≤5 30 250+ 75
duolingo learn languages free chinese ≤5 30 250+ 72

The search volume of the core keyword chinese languages in Google App Store reached 36, its difficulty level reached 3, and the number of apps related to it reached 250+, among them, there are 55 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Learn Chinese - HelloChinese chinese 57 69
2
Learn Chinese & Learn Mandarin Free chinese mandarin 28 10
3
Learn Chinese Offline chiness words 18 2
4
Chinese Mandarin Language ni hao ma 19 30
5
Learn Chinese Mandarin Phrases chinese phrases 11 2
6
Drops: Learn Mandarin Chinese language for free learn chinese language - drops ≤5 30
7
Learn Chinese AI-Super Chinese 悟空拼音 ≤5 7
8
Learn Chinese - Listening and Speaking аудио уроки китайского языка ≤5 5
9
Learn Chinese free for beginners صينية بوبجي ≤5 26
10
Learn Chinese Mandarin Offline learn chinese mandarin offline ≤5 3

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
hellou 68 46 250+ 206
china's 68 30 250+ 68
deerlingo 66 37 250+ 216
dualingo 66 36 250+ 214
dolingo 66 35 250+ 208

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Hello Yo – Free Voice Chat Rooms hellyo 43 32
2
Hello Neighbor helll 68 28
3
Hello - Talk, Chat & Meet helli ≤5 30
4
hello.com heello inc ≤5 17
5
HelloTalk — Chat, Speak & Learn Foreign Languages hello talk 39 20
6
The hello U - Earn using call, Chat & Recharge hello earn ≤5 12
7
Hello Kitty Cafe elokiti 58 42
8
Hellow - Free Live Video Chat hellow 21 22
9
HOLLA - Live Random Video Chat huola 43 23
10
Hi Hello GIF हेलो आपसे ≤5 22

These five keywords: “hellou”, “china's”, “deerlingo”, “dualingo”, “dolingo”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Hello Yo – Free Voice Chat Rooms”, “Hello Neighbor”, “Hello - Talk, Chat & Meet”, “hello.com”, “HelloTalk — Chat, Speak & Learn Foreign Languages”, “The hello U - Earn using call, Chat & Recharge”, “Hello Kitty Cafe”, “Hellow - Free Live Video Chat”, “HOLLA - Live Random Video Chat”, “Hi Hello GIF”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “chinese languages”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “chinese languages