"chest workout at home" App Store Keywords Research Case | ASOTools

1.Preparing Research App Store Keywords

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “chest workout at home” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “arrays”, “magazine”, “aron”, “•solitaire”, “surah mulk”, “myt”.

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance：

Question Keywords	User Keywords	The action Keywords	Function Keywords	The location Keywords
Question keywords describe why users search for applications.	User Keywords represent the role your target audience plays when using the application.	The action keyword specifies how to handle your application and use it.	Function keywords are basic functions of an application.	The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “chest workout at home” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword chest workout at home from the ASOTools, as follows:

Top 5 Keywords	Search Volume	KD	Search results	Head apps
chest gain workout at home for girls	≤5	7	250+	140
chest workout app for women at home	≤5	6	250+	125
abs and chest workout for women at home	≤5	6	250+	122
chest workout at home offline app	≤5	6	250+	117
chest workout apps for men at home	≤5	6	250+	117

The search volume of the core keyword chest workout at home in Google App Store reached 33, its difficulty level reached 8, and the number of apps related to it reached 250+, among them, there are 78 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

#	App Icon	App Name	Top1 Keyword	Search Volume	KD
1		Home Workout - No Equipment	fitness	56	78
2		30 day challenge - CHEST workout plan	chest workouts	45	10
3		Chest Workouts for Men - Big Chest In 30 Days	chest workouts at home	33	8
4		Chest Workout - Push ups 30 day Home workout	push up chest workout at home	≤5	4
5		Chest Workout For Men(30 days Workout Plan)	chest workouts for men at home	≤5	6
6		Upper Body Training - Chest, Arms & Back Workout	upper body workouts	34	10
7		Chest workout plan	chest workout plan	≤5	30
8		Home Workouts for Chest	chest workout for beginners at home	≤5	30
9		Arm Workout & Chest Workout : 30 Day Challenge	biceps and chest workout	11	5
10		Best Chest Exercises	best chest gym workout apps	≤5	4

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords	Search Volume	KD	Search results	Head apps
oogle	100	86	247	208
goofle	100	53	247	209
fasts	68	52	250+	232
dafit	68	38	249	199
fasting	62	51	249	52

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.

Top 10 apps related to the App Store keywords:

#	App Icon	App Name	Top1 Keyword	Search Volume	KD
1		Google	googl	100	79
2		Google Chrome: Fast & Secure	chrome	76	47
3		Google Go: A lighter, faster way to search	googul	100	48
4		Google Drive	googledi	85	49
5		Google Fit: Health and Activity Tracking	fit	51	69
6		Google Earth	eather	100	96
7		Google Play Games	p l a y s t o r e	80	54
8		Google Meet	goigle meets	83	57
9		Google app for Android TV	favortie	53	55
10		Google Voice	google voice	66	25

These five keywords: “oogle”, “goofle”, “fasts”, “dafit”, “fasting”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Google”, “Google Chrome: Fast & Secure”, “Google Go: A lighter, faster way to search”, “Google Drive”, “Google Fit: Health and Activity Tracking”, “Google Earth”, “Google Play Games”, “Google Meet”, “Google app for Android TV”, “Google Voice”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “chest workout at home”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

ASO Tools