"channel weather" App Store Keywords Research Case | ASOTools
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"channel weather" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “channel weather” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “j e s u s”, “micraf”, “translation english”, “vice city gta”, “jordans”, “quiz”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “channel weather” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword channel weather from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
the channel weather 65 30 250+ 172
weather channel 56 21 250+ 169
thw weather channel 45 17 250+ 157
app weather channel 26 16 250+ 171
the weather channel radar 26 12 250+ 140

The search volume of the core keyword channel weather in Google App Store reached 65, its difficulty level reached 21, and the number of apps related to it reached 250+, among them, there are 164 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Weather Forecast & Snow Radar: The Weather Channel wather 100 31
2
Weather by WeatherBug: Live Radar Map & Forecast wearthe 100 31
3
WSB-TV Channel 2 Weather wsb 33 42
4
Storm Radar: Hurricane Tracker, Live Maps & Alerts storm 44 53
5
Weather Home - Live Radar Alerts & Widget boston weather radar 14 30
6
The Weather Network: Local Forecasts & Radar Maps toronto weather 58 24
7
AccuWeather: Live weather radar & local forecast погоду 88 32
8
Weather Live Channel, Weather Forecast App Widget weather live channel weather forecast app widget ≤5 11
9
Weather data & microclimate : Weather Underground wearher underground 55 23
10
Weather forecast wheather 100 33

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
eather 100 97 249 219
youtuoob 100 68 249 238
weathering 100 64 249 229
yutuob 100 40 249 186
yotob 100 35 249 177

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Google Earth google e a r t h 75 19
2
Weather weathered 100 28
3
3D EARTH - accurate weather forecast & rain radar 3d earth 19 10
4
WEATHER NOW weathernow 39 18
5
Earth & Moon in HD Gyro 3D Parallax Live Wallpaper movement of the earth 18 16
6
Daily Live Weather Forecast App wydar ≤5 15
7
Earth 3D globe terrestre 29 12
8
weather rawalpindi weather 45 16
9
Weather Forecast & Snow Radar: The Weather Channel wather 100 31
10
1Weather : Forecasts, Widgets, Snow Alerts & Radar iweather 62 22

These five keywords: “eather”, “youtuoob”, “weathering”, “yutuob”, “yotob”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Google Earth”, “Weather”, “3D EARTH - accurate weather forecast & rain radar”, “WEATHER NOW”, “Earth & Moon in HD Gyro 3D Parallax Live Wallpaper”, “Daily Live Weather Forecast App”, “Earth 3D”, “weather”, “Weather Forecast & Snow Radar: The Weather Channel”, “1Weather : Forecasts, Widgets, Snow Alerts & Radar”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “channel weather”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “channel weather