"cast" App Store Keywords Research Case | ASOTools
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"cast" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “cast” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “manicures”, “paint walls”, “dezer”, “elpais”, “salem”, “ky”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “cast” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword cast from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
weather forecasts 66 25 250+ 149
wheter forecast 66 25 249 167
weather forecasting 66 24 250+ 152
forecast weather 66 24 250+ 140
weather forecaster 66 22 250+ 144

The search volume of the core keyword cast in Google App Store reached 45, its difficulty level reached 69, and the number of apps related to it reached 250+, among them, there are 112 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Web Video Cast | Browser to TV/Chromecast/Roku/+ casters 48 25
2
Cast to TV - Chromecast, Roku, stream phone to TV casting 41 21
3
Video & TV Cast for Chromecast t.cas 24 29
4
Screen Mirroring, Cast To TV - Castto screen mirroring 49 53
5
Cast TV for Chromecast/Roku/Apple TV/Xbox/Fire TV ipod cast 31 18
6
AllCast allcast 29 14
7
Cast to TV: Chromecast, Roku, Fire TV, Xbox, IPTV chromecast amazon 24 10
8
Cast Videos: Web/IPTV/Phone to Roku/Chromecast/TV rokify ≤5 7
9
TV Cast | Samsung TV - HD Movie Streaming tv samsung 43 17
10
Google Home hromecast 65 43

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
yotoob 100 30 250+ 132
googel classroom 95 33 249 135
gogle classroom 95 27 249 120
google 93 86 247 215
nèlix 93 68 248 242

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Success Tips For YouTube guide for youtube channels ≤5 11
2
YoMoApp (YouTube Quality) youtube resolution settings ≤5 30
3
Tubing - Youtube English tubing - english learning, english subtitles ≤5 30
4
KidsTube kidstube app español ≤5 30
5
Marks for YouTube bookmark youtube ≤5 6
6
Русские мультфильмы russian cartoons for kids - video from youtube ≤5 30
7
أفلام و مسلسلات 2017 مسلسلات رمضان 2017 12 18
8
Safe Vision: Control What Your Kids Watch Online safesharetv 14 30
9
Funny Tube Clips 2020 la la la 46 44
10
Real YT Views - View4View, YT Channel Promoter yt grower ≤5 30

These five keywords: “yotoob”, “googel classroom”, “gogle classroom”, “google”, “nèlix”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Success Tips For YouTube”, “YoMoApp (YouTube Quality)”, “Tubing - Youtube English”, “KidsTube”, “Marks for YouTube”, “Русские мультфильмы”, “أفلام و مسلسلات 2017”, “Safe Vision: Control What Your Kids Watch Online”, “Funny Tube Clips 2020”, “Real YT Views - View4View, YT Channel Promoter”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “cast”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “cast