"carolina" App Store Keywords Research Case | ASOTools
×

"carolina" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “carolina” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “diagrams”, “petz”, “big bad wolf”, “kite by zerodha”, “typing speed test”, “sushi house”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “carolina” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword carolina from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
north carolina lottery 45 8 250+ 49
north carolina 43 34 250+ 7
carolinas 41 4 250+ 11
carolina panthers 38 34 249 169
south carolina 37 35 249 17

The search volume of the core keyword carolina in Google App Store reached 41, its difficulty level reached 58, and the number of apps related to it reached 250+, among them, there are 8 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Carolina Panthers Mobile panthers 43 14
2
Carolina One MOBILE carolina one mobile ≤5 30
3
South Carolina ETV south carolina etv ≤5 30
4
Old Carolina old carolina ≤5 23
5
Carolina Bank SC carolina bank sc ≤5 24
6
South Carolina DMV Permit Test south carolina dmv permit test 10 26
7
Wallpapers for Carolina Panthers Team panthers wallpaper 18 3
8
Permit Test South Carolina SC DMV Driver's License southcarolina camping&state ≤5 30
9
Permit Test North Carolina NC DMV Driver's Test Ed north carolina dmv 34 2
10
FOX Carolina News fox carolina 29 5

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
fondos de pantays 68 30 250+ 167
ubrrr 65 40 250+ 195
lyft 59 29 232 120
u.s.a 58 5 250+ 57
aaa 56 37 250+ 108

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Glitter Wallpaper wallpaper glitter 36 3
2
Cute Kawaii Wallpapers wallpaper cute 60 6
3
Glitter Wallpapers: Sparkly, Cute, Kawaii wallpaper pretty 33 7
4
Marble Wallpapers mooie achtergronden 36 12
5
Beach Wallpaper seaview wallpaper ≤5 5
6
Cartoon Wallpapers 🐻 🐰 🐼 cartoon wallpapers 35 17
7
Night Sky Wolf Live Wallpaper ứng dụng nặng nhất thế giới ≤5 19
8
Wallpapers free - Video Wallpapers and Backgrounds hinh nen 38 26
9
Glitter Live Wallpaper Glitzy картинками 56 29
10
Wolf Wallpaper HD font d'écrans 56 18

These five keywords: “fondos de pantays”, “ubrrr”, “lyft”, “u.s.a”, “aaa”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Glitter Wallpaper”, “Cute Kawaii Wallpapers”, “Glitter Wallpapers: Sparkly, Cute, Kawaii”, “Marble Wallpapers”, “Beach Wallpaper”, “Cartoon Wallpapers 🐻 🐰 🐼”, “Night Sky Wolf Live Wallpaper”, “Wallpapers free - Video Wallpapers and Backgrounds”, “Glitter Live Wallpaper Glitzy”, “Wolf Wallpaper HD”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “carolina”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “carolina