"car washes" App Store Keywords Research Case | ASOTools
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"car washes" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “car washes” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “blinding light”, “telecharger video youtube”, “foodo”, “crom”, “downloading videos from youtube”, “abc coloring”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “car washes” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword car washes from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
splash car washes 14 30 250+ 26
miyagi | car washes to you ≤5 30 250+ 43
tower car washes ≤5 30 250+ 41
waves car washes ≤5 30 250+ 30
super wash car washes ≤5 30 250+ 29

The search volume of the core keyword car washes in Google App Store reached 66, its difficulty level reached 3, and the number of apps related to it reached 250+, among them, there are 36 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Wash and polish car in vehicle washing station polish game car ≤5 12
2
Sparkles Car Wash sparkles car wash 18 2
3
Hello! Deluxe Car Wash hello deluxe car wash ≤5 30
4
Paw Puppy Car Wash little puppy car spa ≤5 30
5
Green Car Wash & Dog Wash supreme mobile car wash ≤5 30
6
AutoFresh Mobile Car Wash User App autofresh mobile car wash ≤5 30
7
Your Car Wash pit stop car wash ≤5 30
8
Cobblestone Car Wash, CO cobblestone 24 38
9
EverWash - Unlimited Washes eyewash 26 7
10
Car Wash Simulator : Super Car Cleaning Game 2020 car wash simulator 2020 cleaning ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
gaz station 83 12 250+ 109
carwash 66 5 250+ 31
car washer 66 3 250+ 43
wash car 66 3 250+ 40
wash. car 66 2 241 38

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Gas Station: Car Parking Sim gas station 63 27
2
Gas Station 2: Highway Service chlorine gas 18 40
3
Gaz Station заправки метан 7 19
4
Gas Station Car Parking Simulator:Car Driving Game isi minyak kereta ≤5 8
5
Gas Station Parking Simulator gas station parking simulator ≤5 30
6
Gas Station Car Driving Simulator Car Parking Game petrol bunk 31 6
7
GasBuddy: Find and Pay for Cheap Gas and Fuel gas station near me 65 15
8
Car Mechanic Workshop Gas Station Service serves car 36 17
9
Car Wash Service Center petrol pump games ≤5 6
10
Gas Station Car: Big City Simulator juegos de echar gasolina ≤5 19

These five keywords: “gaz station”, “carwash”, “car washer”, “wash car”, “wash. car”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Gas Station: Car Parking Sim”, “Gas Station 2: Highway Service”, “Gaz Station”, “Gas Station Car Parking Simulator:Car Driving Game”, “Gas Station Parking Simulator”, “Gas Station Car Driving Simulator Car Parking Game”, “GasBuddy: Find and Pay for Cheap Gas and Fuel”, “Car Mechanic Workshop Gas Station Service”, “Car Wash Service Center”, “Gas Station Car: Big City Simulator”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “car washes”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “car washes