"california dmv" App Store Keywords Research Case | ASOTools
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"california dmv" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “california dmv” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “angelique boyer”, “sudoku-”, “три кота”, “globo play”, “budha”, “podcast”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “california dmv” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword california dmv from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
dmv california 42 4 250+ 35
california dmv test 16 2 250+ 24
california dmv practice test 14 2 250+ 27
dmv practice test california 14 1 250+ 26
california dmv permit test 14 1 250+ 25

The search volume of the core keyword california dmv in Google App Store reached 50, its difficulty level reached 10, and the number of apps related to it reached 250+, among them, there are 36 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
CA DMV dmv 60 65
2
California DMV Test 2020 - DMV Approved Course california permit test 14 1
3
California DMV Practice Test california dmv test 16 2
4
California DMV Permit Test 2019 Edition cadmv 35 40
5
California DMV Reviewer california department of motor vehicles 21 3
6
California DMV Driver License Practice Test california driver handbook 10 1
7
Permit Test California CA DMV Driver License test dmv permit test california ≤5 1
8
Examen de manejo DMV en CA 2020 examen de manejo de california 11 1
9
2019 CALIFORNIA DRIVER HANDBOOK DMV dmv book 14 1
10
CA DMV EXAMEN EN ESPAÑOL 2019 examenes del cadmv ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
niscord 83 57 249 224
pung mobiles 73 51 248 218
pob g mobil 73 44 250+ 213
pib g mobile 73 35 249 171
pub ge mobile 73 31 250+ 170

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Discord - Talk, Video Chat & Hang Out with Friends iscord 83 55
2
Minecraft minecraft 80 95
3
TextNow: Free Texting & Calling App text now 68 30
4
MeetMe: Chat & Meet New People meetme 58 28
5
Text Free: Free Text Plus Call pringer 60 46
6
Clash of Clans gamesaa 75 68
7
Google Voice google voice 66 24
8
Hangouts hangouts 68 27
9
Twitch: Livestream Multiplayer Games & Esports twithr 93 30
10
Amino: Communities and Chats amimo tv 60 16

These five keywords: “niscord”, “pung mobiles”, “pob g mobil”, “pib g mobile”, “pub ge mobile”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Discord - Talk, Video Chat & Hang Out with Friends”, “Minecraft”, “TextNow: Free Texting & Calling App”, “MeetMe: Chat & Meet New People”, “Text Free: Free Text Plus Call”, “Clash of Clans”, “Google Voice”, “Hangouts”, “Twitch: Livestream Multiplayer Games & Esports”, “Amino: Communities and Chats”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “california dmv”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “california dmv