"calibrated" App Store Keywords Research Case | ASOTools
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"calibrated" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “calibrated” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “robot chicken”, “rashes”, “sieve”, “pdf”, “kik message”, “games download”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “calibrated” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword calibrated from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
battery calibrated 14 9 250+ 121
calibrated scale 7 10 250+ 114
calibrated compass 6 5 250+ 78
calibrated game ≤5 25 250+ 236
calibrated photo viewer ≤5 17 250+ 175

The search volume of the core keyword calibrated in Google App Store reached 39, its difficulty level reached 9, and the number of apps related to it reached 250+, among them, there are 88 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Touchscreen Calibration calibrate 28 10
2
Accelerometer Calibration Free acelerometro 18 9
3
Display Calibration display 37 56
4
Display Calibration calibrated game ≤5 25
5
Touchscreen Repair touchscreen 25 18
6
Calibration calibrated game ≤5 25
7
Easy Battery Calibration battery calibrated 14 9
8
Calibration Calc fluke 1750 ≤5 26
9
TV Calibration tv calibration 8 11
10
Touchscreen Calibration: Repair Touchscreen Lag service calibrate ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
testers 73 13 250+ 92
mètre 73 11 250+ 94
compass 61 76 249 84
pelaton 61 46 249 215
peloton 61 24 250+ 172

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Love Test Pro - Love Compatibility testen 73 21
2
Love Tester - Find Real Love tester 48 62
3
59club testers epic testers limited ≤5 30
4
Love Test Calculator - Compatibility Tester Prank the love test 43 5
5
Display Tester burn in tester 16 9
6
Love Tester seberapa ≤5 16
7
Love Tester imatcher ≤5 30
8
Crowd Beta Testers beta testers ≤5 30
9
WiFi WPS Tester - No Root To Detect WiFi Risk tstr wifi ≤5 30
10
Love Tester ismi love tester ≤5 2

These five keywords: “testers”, “mètre”, “compass”, “pelaton”, “peloton”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Love Test Pro - Love Compatibility”, “Love Tester - Find Real Love”, “59club testers”, “Love Test Calculator - Compatibility Tester Prank”, “Display Tester”, “Love Tester”, “Love Tester”, “Crowd Beta Testers”, “WiFi WPS Tester - No Root To Detect WiFi Risk”, “Love Tester”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “calibrated”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “calibrated