"cake games" App Store Keywords Research Case | ASOTools

"cake games" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “cake games” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “recording studio”, “eliminatio”, “kitchenaid”, “we vibe”, “rippling”, “minded games”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “cake games” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword cake games from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
cake games\ 35 9 250+ 120
cupcake games 24 8 250+ 96
strawberry shortcake games 18 23 250+ 194
cup cake games 17 6 250+ 97
cake making games 13 7 250+ 121

The search volume of the core keyword cake games in Google App Store reached 35, its difficulty level reached 10, and the number of apps related to it reached 250+, among them, there are 118 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Real Cake Maker 3D - Bake, Design & Decorate cake games\ 35 9
2
Icing On The Cake stanley tucci 48 55
3
Fancy Cake Cooking - Hot Chocolate Desserts chocolate cake 51 15
4
My Bakery Empire - Bake, Decorate & Serve Cakes bakeries 61 8
5
Cake: Fun Free Food Making Game baken cakes 34 7
6
Unicorn Chef: Cooking Games for Girls f games for girls 50 25
7
Cooking Rainbow Birthday Cake birthday cake games ≤5 4
8
Ice Cream Cake Maker: Dessert Chef ice cream cake 43 10
9
Wedding Cake Game - girls games wedding cake games ≤5 30
10
Unicorn Chef: Baking! Cooking Games for Girls backing games 18 13

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
fortnaiter 77 30 250+ 245
girlzs 73 43 250+ 208
juegas 70 30 249 238
jymbo 66 55 250+ 226
cske 63 13 250+ 117

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Pokémon GO pokman 68 29
2
Among Us among us 87 75
3
Parchisi STAR Online leura mer 77 61
4
FRAG Pro Shooter frank ocean 48 57
5
World of Tanks Blitz MMO world of tanks 50 22
6
Episode - Choose Your Story epi game 77 47
7
Audible: audiobooks, podcasts & audio stories audible 65 30
8
Football Strike - Multiplayer Soccer вудбол 60 48
9
MARVEL Contest of Champions champion 60 80
10
Roblox roblocxx 88 63

These five keywords: “fortnaiter”, “girlzs”, “juegas”, “jymbo”, “cske”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Pokémon GO”, “Among Us”, “Parchisi STAR Online”, “FRAG Pro Shooter”, “World of Tanks Blitz MMO”, “Episode - Choose Your Story”, “Audible: audiobooks, podcasts & audio stories”, “Football Strike - Multiplayer Soccer”, “MARVEL Contest of Champions”, “Roblox”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “cake games”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “cake games