"caballos" App Store Keywords Research Case | ASOTools
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"caballos" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “caballos” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “boy names”, “investing”, “pneumonia”, “musica de relajacion”, “submitted”, “onlyfans app”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “caballos” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword caballos from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
caballos de carreras 29 9 250+ 108
carrera de caballos 29 30 250+ 19
caballos salvajes 23 7 250+ 119
juegos de caballos 22 10 250+ 130
juego de caballos 21 11 250+ 135

The search volume of the core keyword caballos in Google App Store reached 40, its difficulty level reached 10, and the number of apps related to it reached 250+, among them, there are 128 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Rival Stars Horse Racing horse 56 76
2
Horse Riding Tales - Ride With Friends cavalo 50 11
3
Horse Haven World Adventures paarden 36 8
4
Horse Robot Car Game – Space Robot Transform wars rowboat 29 8
5
Horse Racing 3D horse race games 11 7
6
Horse Paradise - My Dream Ranch horse paradise 10 22
7
Horse Taxi City Transport: Horse Riding Games horsey acres ≤5 30
8
Photo Finish Horse Racing race horses 46 7
9
Virtual Horse Family Sim : Animal Games caballos salvajes 23 7
10
Horse Run Colours: Fun Race 3D Games horse run 24 13

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
veterinario 60 13 250+ 77
my little poney 58 11 250+ 97
my ltte pony 58 10 250+ 99
my littel pony 58 10 250+ 98
my lttel pony 58 10 250+ 85

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Pet World – My Animal Hospital – Dream Jobs: Vet veterinarians 60 1
2
Operate Now: Animal Hospital j u e g o s 70 61
3
Pet World - My animal shelter - take care of them tierheim 39 20
4
Pet Doctor. Animal Care Game pet care games 7 15
5
Pet Hospital Vet Clinic Animal Vet Pet Doctor Game animal doctor games 7 10
6
Pet Vet Care Wash Feed Animals - Animal Doctor Fun pet vet 26 9
7
Pet Hospital Vet Clinic World - Pet Doctor Games pet hospital vet clinic animal ≤5 30
8
My Virtual Pet Shop - Cute Animal Care Game cuidar perros 48 20
9
Vet Patrol biribi ≤5 25
10
Vet Smart Cães e Gatos vet smart cães e gatos ≤5 30

These five keywords: “veterinario”, “my little poney”, “my ltte pony”, “my littel pony”, “my lttel pony”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Pet World – My Animal Hospital – Dream Jobs: Vet”, “Operate Now: Animal Hospital”, “Pet World - My animal shelter - take care of them”, “Pet Doctor. Animal Care Game”, “Pet Hospital Vet Clinic Animal Vet Pet Doctor Game”, “Pet Vet Care Wash Feed Animals - Animal Doctor Fun”, “Pet Hospital Vet Clinic World - Pet Doctor Games”, “My Virtual Pet Shop - Cute Animal Care Game”, “Vet Patrol”, “Vet Smart Cães e Gatos”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “caballos”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “caballos