"buffer" App Store Keywords Research Case | ASOTools
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"buffer" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “buffer” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “elma”, “breech”, “bravos”, “dw”, “harga emas hari ini”, “match ipl”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “buffer” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword buffer from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
buffers 30 19 249 123
protocol buffer 16 34 250+ 228
buffer: social media manager 12 23 250+ 163
bufferapp 9 24 248 199
buffering app 9 20 250+ 184

The search volume of the core keyword buffer in Google App Store reached 44, its difficulty level reached 31, and the number of apps related to it reached 249, among them, there are 167 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Buffer: Social Media Manager manager social media 36 10
2
Hootsuite: Schedule Posts for Twitter & Instagram hoot suite 50 45
3
Audio Buffer Size buffer app 7 17
4
Remix rmx 14 4
5
Social Post Maker for Facebook, Instagram & More facebook posts 26 20
6
Buffer it! buffer hq llc ≤5 30
7
Biological Buffer Calculator biological buffer calculator ≤5 30
8
Equalizer & Bass Booster bart baas ≤5 30
9
Bass Booster & Equalizer bass booster 45 53
10
Social Media Post Maker - Social Post post 60 71

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
face-book 100 62 250+ 225
instaram 100 48 250+ 201
inetagram 100 45 250+ 197
insatgram 100 43 250+ 191
inestagram 100 40 250+ 184

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Facebook ficpok 100 72
2
Facebook Lite fcboook lit 73 60
3
Messenger – Text and Video Chat for Free messenger 83 86
4
Facebook Business Suite facebook for businesses 56 30
5
Facebook Local local 43 66
6
Faster for Facebook Lite facebook news feed 21 14
7
Facebook Gaming gaking 55 49
8
Messenger Kids – The Messaging App for Kids messenger kids 50 22
9
Swipe for Facebook swipe 39 62
10
Facebook Face to Face Events facebook face to face events ≤5 30

These five keywords: “face-book”, “instaram”, “inetagram”, “insatgram”, “inestagram”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Facebook”, “Facebook Lite”, “Messenger – Text and Video Chat for Free”, “Facebook Business Suite”, “Facebook Local”, “Faster for Facebook Lite”, “Facebook Gaming”, “Messenger Kids – The Messaging App for Kids”, “Swipe for Facebook”, “Facebook Face to Face Events”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “buffer”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “buffer