"brick breaker" App Store Keywords Research Case | ASOTools
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"brick breaker" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “brick breaker” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “costumes”, “tory burch”, “chance”, “will”, “cataloging”, “beinsp”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “brick breaker” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword brick breaker from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
brick breaker@ 34 8 250+ 70
brick breakers 24 7 250+ 66
swipe brick breaker 13 9 250+ 76
brick breaker game 9 7 250+ 73
brick breaker games 7 6 249 77

The search volume of the core keyword brick breaker in Google App Store reached 34, its difficulty level reached 40, and the number of apps related to it reached 250+, among them, there are 70 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Ball Blocks Crusher - Free Bouncing Balls Games b a l l 50 20
2
Bricks Breaker Quest bricks 45 45
3
Brick Breaker Star: Space King brick braker 16 7
4
Bricks Breaker - Glow Balls big cat 38 26
5
Brick Breaker : Space Outlaw brickbreaker 22 5
6
Bricks and Balls - Brick Breaker Game brick 46 72
7
Swipe Brick Breaker swipe brick breaker 13 9
8
Many Bricks Breaker brake bricks 16 7
9
Breaker Fun - Bricks Ball Crusher Rescue Game breaker ball 9 9
10
Balls Bricks Breaker 2 - Puzzle Challenge ballbreaker 21 10

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
gaemes 75 59 250+ 237
game stip 73 41 250+ 216
blicks 68 23 250+ 159
jordanian 68 21 250+ 77
tertis 60 21 250+ 133

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Bricks VS Balls - Casual brick crusher game bricks and blocks game ≤5 8
2
Cubes Empire Champion 6 cubes 14 18
3
Top Speed: Drag & Fast Racing mejore 38 51
4
Bike Race Free - Top Motorcycle Racing Games juegos grat 58 61
5
DEAD TARGET: Zombie Offline - Shooting Games zombie games 46 32
6
Zombie Frontier 3: Sniper FPS zombies 54 45
7
Space shooter - Galaxy attack - Galaxy shooter shooter shooter 34 30
8
Kill Shot Bravo: Free 3D FPS Shooting Sniper Game gemes free 55 55
9
New Sniper Shooting 2019 –Free Shooting Games shoting 51 32
10
Sniper Zombies: Offline Games 3D offline games 47 41

These five keywords: “gaemes”, “game stip”, “blicks”, “jordanian”, “tertis”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Bricks VS Balls - Casual brick crusher game”, “Cubes Empire Champion”, “Top Speed: Drag & Fast Racing”, “Bike Race Free - Top Motorcycle Racing Games”, “DEAD TARGET: Zombie Offline - Shooting Games”, “Zombie Frontier 3: Sniper FPS”, “Space shooter - Galaxy attack - Galaxy shooter”, “Kill Shot Bravo: Free 3D FPS Shooting Sniper Game”, “New Sniper Shooting 2019 –Free Shooting Games”, “Sniper Zombies: Offline Games 3D”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “brick breaker”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “brick breaker