"bodybuilder" App Store Keywords Research Case | ASOTools
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"bodybuilder" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “bodybuilder” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “www.facebook.com”, “tostadas”, “snack”, “power school”, “wisdom”, “france tv”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “bodybuilder” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword bodybuilder from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
female bodybuilders 33 9 250+ 84
bodybuilder.com 28 7 250+ 64
bodybuilder photo 23 13 250+ 102
bodybuilders diet 21 9 250+ 112
bodybuilders wallpapers 21 7 250+ 88

The search volume of the core keyword bodybuilder in Google App Store reached 38, its difficulty level reached 10, and the number of apps related to it reached 250+, among them, there are 43 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
BodyFit - Gym Workouts & Strength Training Plans bodybuild 53 51
2
Bodybuilding.com Store bodybuilding supplements 19 9
3
Arm Workout - Biceps Exercise arm 51 51
4
Fitness & Bodybuilding palestra 48 30
5
Bodybuilding. Weight Lifting Workout weight lifter 38 10
6
Dumbbell Workout at Home - 30 Day Bodybuilding dumbbell 37 21
7
Fitness Gym Bodybuilding Pump fitness gym 19 11
8
7 Minute Abs Workout - Home Workout for Men exige 34 17
9
Home Workout - No Equipment fitness 56 78
10
Fitness & Bodybuilding bodybuilding & fitness 6 7

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
myprotein 58 48 250+ 209
work up 58 39 249 234
my protein 58 33 250+ 166
my fitness pal 58 19 250+ 145
fitness 56 78 250+ 148

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Myprotein my protein 58 33
2
MyProtein my protein 58 33
3
My Protein Store: Sports & Bodybuilding Supplement supplementation 45 18
4
My Protein Tracker ez protein tracker ≤5 5
5
Prozis Store benessere integratori ≤5 30
6
HealthKart: Health & Bodybuilding Supplements App healthkart 36 25
7
Bodybuilding.com Store bodybuilding supplements 19 9
8
Olympia - Gym Workouts & Fitness Trainer olympia 31 43
9
Map My Fitness Workout Trainer map my fitness 29 24
10
Calorie Counter - MyFitnessPal my fitness pal 58 19

These five keywords: “myprotein”, “work up”, “my protein”, “my fitness pal”, “fitness”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Myprotein”, “MyProtein”, “My Protein Store: Sports & Bodybuilding Supplement”, “My Protein Tracker”, “Prozis Store”, “HealthKart: Health & Bodybuilding Supplements App”, “Bodybuilding.com Store”, “Olympia - Gym Workouts & Fitness Trainer”, “Map My Fitness Workout Trainer”, “Calorie Counter - MyFitnessPal”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “bodybuilder”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “bodybuilder