"blackout" App Store Keywords Research Case | ASOTools

"blackout" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “blackout” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “omega-3”, “celo”, “fifa 2021”, “русский алфавит”, “cascades”, “i30”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “blackout” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword blackout from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
blackout screen 56 13 250+ 116
the blackout 36 40 250+ 220
blackouts 29 30 250+ 174
modern combat 5 blackout 24 31 250+ 193
blackout blitz 23 24 249 203

The search volume of the core keyword blackout in Google App Store reached 37, its difficulty level reached 45, and the number of apps related to it reached 250+, among them, there are 183 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Blackout Age - Map Based Postapo Survival Craft the blackout 36 40
2
BlackOut: Stay Focused/Beat Phone Addiction blackouts 29 30
3
Alien: Blackout alien 52 70
4
Black Bingo - Free Bingo Games : Bingo World Tour the bingo games 31 30
5
BlackOut ipsc blackout ≤5 30
6
Modern Combat 5: eSports FPS acción 43 45
7
Blackout Music Pub black out 33 18
8
Screen BlackOut blackout screen 56 13
9
Blackout Bard: Create Blackout Poetry! blackout bard: create blackout poetry ≤5 30
10
Modern Strike Online: Free PvP FPS shooting game online game 61 50

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
goofle 100 53 247 209
amazin 100 52 250+ 188
favs book 100 37 250+ 160
amaxon 100 29 248 126
faço book 100 25 250+ 175

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Google oogle 100 86
2
Google Chrome: Fast & Secure chrome 76 47
3
Google Calendar google calen 70 24
4
Google One one 61 85
5
Google Fit: Health and Activity Tracking fit 51 69
6
Google Chat chat 59 90
7
Google Drive googledi 85 49
8
Google Voice google voice 66 25
9
Google Assistant - Get things done, hands-free siri 60 52
10
Google Meet goigle meets 83 57

These five keywords: “goofle”, “amazin”, “favs book”, “amaxon”, “faço book”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Google”, “Google Chrome: Fast & Secure”, “Google Calendar”, “Google One”, “Google Fit: Health and Activity Tracking”, “Google Chat”, “Google Drive”, “Google Voice”, “Google Assistant - Get things done, hands-free”, “Google Meet”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “blackout”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “blackout