"bike heroes" App Store Keywords Research Case | ASOTools
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"bike heroes" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “bike heroes” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “oz”, “chess games”, “five fast”, “cake topper”, “lala”, “sociable”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “bike heroes” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword bike heroes from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
superbike heroes ≤5 18 250+ 191
spider-man heroes bike game ≤5 6 249 131
super heroes bike race ≤5 5 249 106
super heroes bike game race ≤5 4 250+ 106
super heroes bike stunt game ≤5 2 250+ 93

The search volume of the core keyword bike heroes in Google App Store reached 48, its difficulty level reached 9, and the number of apps related to it reached 250+, among them, there are 107 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Super Hero Bike Mega Ramp 2 super speed hero mega ramp ≤5 1
2
Super Hero Bike Mega Ramp coolest 56 24
3
Stickman Moto Bike Hero: Crime City Superhero Game moto hero lite ≤5 5
4
Futuristic Moto Robot Hero Bike Robot Games juegos de molos 6 22
5
Bikes Hill hulls 38 39
6
Gravity Rider: Extreme Balance Space Bike Racing platina bike 33 34
7
Superhero Tricky bike race (kids games) dddd dddd dddd dddd dddd 14 32
8
Super Stunt Hero Bike Simulator 3D super games 14 15
9
Super Heroes Downhill Racing 2020 superheroes downhill racing 2020 ≤5 30
10
32 secs: Traffic Rider secs games 12 31

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
soidermam 68 47 250+ 217
meghan markle 66 45 249 222
brewl start 65 30 250+ 96
bat-man 63 53 250+ 244
bat man 63 53 250+ 244

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Spider Rope Hero - Gangster New York City sp der man 68 8
2
MARVEL Contest of Champions champion 60 78
3
Marvel HQ – Games, Trivia, and Quizzes hulks 60 13
4
Power Spider 2 - Parody Game depol 2 51 30
5
Spider Stickman Rope Hero Gangstar Crime oremcek adam 41 19
6
Power Spider 1 spider man ultimate 33 7
7
Spider Hero - Super Crime City Battle spider-man 68 8
8
Spider Rope Hero Man: Miami Vise Town Adventure spotr man 68 32
9
Spider Hero: Superhero Fighting el hombre arana 46 7
10
Super Rope Hero Spider Open World Street Gangster stagnant 36 49

These five keywords: “soidermam”, “meghan markle”, “brewl start”, “bat-man”, “bat man”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Spider Rope Hero - Gangster New York City”, “MARVEL Contest of Champions”, “Marvel HQ – Games, Trivia, and Quizzes”, “Power Spider 2 - Parody Game”, “Spider Stickman Rope Hero Gangstar Crime”, “Power Spider 1”, “Spider Hero - Super Crime City Battle”, “Spider Rope Hero Man: Miami Vise Town Adventure”, “Spider Hero: Superhero Fighting”, “Super Rope Hero Spider Open World Street Gangster”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “bike heroes”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “bike heroes