"best friends" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “best friends” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “tempo”, “english chinese”, “limango”, “boxed”, “adele”, “google home”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “best friends” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword best friends from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
birthday wishes for best friends 53 7 249 56
best friends wallpapers 38 6 250+ 113
best friends quotes 34 3 250+ 43
best friends forever 29 15 250+ 91
best friends whenever 28 28 250+ 184

The search volume of the core keyword best friends in Google App Store reached 51, its difficulty level reached 49, and the number of apps related to it reached 249, among them, there are 177 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Best Friends Pet Hotel best friends pet hotel 7 27
2
True Friends Quiz(questions for best friends quiz) friend quiz 25 11
3
BFF Wallpapers For Girls HD bff wallpapers for girls hd ≤5 3
4
Friendship Quotes phrase friends ≤5 11
5
Best Friends Forever Keyboard Theme best friends forever keyboard theme ≤5 30
6
Dragon Friends : Green Witch dragon friends ≤5 11
7
Inspirational quotes, birthday cards and wishes mensagem de amor e carinho e amizade ≤5 30
8
Best Friend Quotes App besties quotes app ≤5 30
9
Make Friends Meet Dating Language Exchange YoMe yome 17 19
10
Word Wars: Play With Friends! world wars 32 20

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
cogool 100 30 249 227
netflicis 93 30 249 219
rebloxx 88 30 250+ 234
discodc 83 30 250+ 234
best buu 82 53 249 227

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Advanced Search for Google google dorks search ≤5 14
2
Google Clips clipse llc ≤5 22
3
Expeditions sesseger 50 55
4
Image Search - ImageSearchMan image 73 83
5
Just a Compass (Free & No Ads) compass 61 76
6
Pandora Music for TV cellose 41 53
7
Messenger – Text and Video Chat for Free messenger 83 86
8
Reverse Image Search (Multi-Engines) image reverse search 61 15
9
Intrace: Visual Traceroute visual trace route 9 18
10
Flipp - Weekly Shopping flip 51 71

These five keywords: “cogool”, “netflicis”, “rebloxx”, “discodc”, “best buu”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Advanced Search for Google”, “Google Clips”, “Expeditions”, “Image Search - ImageSearchMan”, “Just a Compass (Free & No Ads)”, “Pandora Music for TV”, “Messenger – Text and Video Chat for Free”, “Reverse Image Search (Multi-Engines)”, “Intrace: Visual Traceroute”, “Flipp - Weekly Shopping”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “best friends”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “best friends