"benchmarks" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “benchmarks” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “california fire”, “names baby girl”, “inglés-español traductor”, “td ameritrade”, “shareit”, “weathering with you”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “benchmarks” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword benchmarks from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
human benchmarks 32 38 249 206
benchmarks test 31 11 250+ 89
graphic benchmarks 7 19 250+ 163
survey benchmarks 6 26 248 209
antutu gaming benchmarks ≤5 30 250+ 139

The search volume of the core keyword benchmarks in Google App Store reached 51, its difficulty level reached 9, and the number of apps related to it reached 250+, among them, there are 72 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Geekbench 5 bench mark 51 8
2
3DMark - The Gamer's Benchmark benchmark antutu 38 25
3
PCMark for Android Benchmark pcmark 16 33
4
System Info Droid (Info, Tools and Benchmark) sisteme ≤5 10
5
PassMark PerformanceTest test performance 26 11
6
GFXBench Benchmark gfxbench gl ≤5 30
7
CPU Prime Benchmark cpu benchmark 30 26
8
Androbench (Storage Benchmark) ufs 3.0 7 30
9
CPDT Benchmark〉Storage﹣Memory﹣RAМ﹣SD-Card﹣Disk﹣SSD flash memory cards 11 9
10
3D Benchmark - Luxury Cafe 3d tester ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
speeddtest 90 30 249 143
testspeed 90 17 250+ 100
test speed 90 14 250+ 88
netspeed test 90 14 250+ 74
speed testnet 90 13 250+ 80

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Speedtest by Ookla testspeed 90 17
2
Internet Speed Test-FiberTest for Android Smart TV test 59 80
3
Wifi Speed Test - Internet Speed Test test internet speed unifi ≤5 6
4
Network Speedtest for Android TV network speedtest for android tv ≤5 5
5
Internet Speed Meter Lite speed meter 63 39
6
Internet speed test Meter- SpeedTest Master speed testers 90 11
7
SPEEDCHECK Internet Speed Test what's my internet speed 43 12
8
Speed Test spiter ≤5 24
9
SpeedTest Master Lite - Free Internet speed test ofca broadband performance test ≤5 23
10
FIREPROBE Speed Test speed test jitter ≤5 6

These five keywords: “speeddtest”, “testspeed”, “test speed”, “netspeed test”, “speed testnet”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Speedtest by Ookla”, “Internet Speed Test-FiberTest for Android Smart TV”, “Wifi Speed Test - Internet Speed Test”, “Network Speedtest for Android TV”, “Internet Speed Meter Lite”, “Internet speed test Meter- SpeedTest Master”, “SPEEDCHECK Internet Speed Test”, “Speed Test”, “SpeedTest Master Lite - Free Internet speed test”, “FIREPROBE Speed Test”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “benchmarks”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “benchmarks